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Edrizio De La Cruz

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Edrizio De La Cruz’s books

Average rating: 4.66 · 405 ratings · 248 reviews · 1 distinct work • Similar authors

The Underdog Founder: How to Go From Unseen to Unstoppable

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Edrizio De La Cruz's Blog

What I learned about entrepreneurship from selling guavas in my barrio in Santo Domingo…

My first entrepreneurial calling involved street-vending the extra guavas that grew from two trees in our backyard. I’d set up a stand in front of our house along a moderately busy road of mostly motorbike taxis (motoconchos) and other traffic. Occasionally, someone would stop and purchase my wares: 10 cents for green guayabas and 25 cents for the pink, ripe ones. Having researched market prices w Read more of this blog post »

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