Stephen Wunker

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Stephen Wunker


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STEPHEN WUNKER was a long-time colleague of innovation thought leader Clayton Christensen, led development of one of the first smartphones, and now runs New Markets Advisors. He has written for publications including Forbes, Harvard Business Review, and The Financial Times.

Average rating: 3.64 · 491 ratings · 57 reviews · 9 distinct worksSimilar authors
Jobs to Be Done: A Roadmap ...

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3.56 avg rating — 414 ratings8 editions
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Costovation: Innovation Tha...

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3.90 avg rating — 50 ratings6 editions
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Capturing New Markets: How ...

4.26 avg rating — 19 ratings — published 2011 — 5 editions
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AI and the Octopus Organiza...

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it was amazing 5.00 avg rating — 4 ratings2 editions
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The Innovative Leader: Step...

it was amazing 5.00 avg rating — 2 ratings
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The Innovative Leader: Step...

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Capturing New Markets: How ...

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The Innovative Leader: Step...

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AI and the Octopus Organiza...

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“Once you understand what jobs people are striving to do, it becomes easier to predict what products or services they will take up and which will fall flat. While”
Stephen Wunker, Jobs to Be Done: A Roadmap for Customer-Centered Innovation



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