Randall Rothenberg’s Followers

None yet.

Randall Rothenberg

Combine Editions
Randall Rothenberg’s books

Average rating: 3.96 · 410 ratings · 39 reviews · 11 distinct works • Similar authors

	Where the Suckers Moon: The Life and Death of an Advertising Campaign 3.97 avg rating — 375 ratings — published 1995 — 6 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Where The Suckers Moon: An Advertising Story 3.91 avg rating — 23 ratings — published 1994 — 3 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The neoliberals: Creating the new American politics really liked it 4.00 avg rating — 5 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Pentagram 3.40 avg rating — 5 ratings — published 1999	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	El Marketing De LA Marca by William M. Weilbacher, Randall Rothenberg really liked it 4.00 avg rating — 2 ratings — published 1999 — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The New York Times Magazine (GEORGE BUSH, March 6 ,1988) 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The case for transformation 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Enterprise Resilience: Risk and Security in the Networked World by Randall Rothenberg (Editor), Randall Rothenberg (Editor) 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Transformation Cases: A Strategy + Business Reader 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Esquire Magazine (COCKTAIL CULTURE , Howard Stern , Jackie Robinson , Dr.Kevorkian, April 1997) 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

More books by Randall Rothenberg…

Quotes by Randall Rothenberg (?)

“subtext and context could substitute for text in advertising.”
― Randall Rothenberg, Where the Suckers Moon: The Life and Death of an Advertising Campaign

0 likes

“New management always compelled changes in advertising strategy, if for no other reason than to show who was boss.”
― Randall Rothenberg, Where the Suckers Moon: The Life and Death of an Advertising Campaign

0 likes

“You should position yourself in terms of trying to represent the customers’ interest, rather than the client. The customer wants to get something out of this message, entertainment or emotion, something he or she can embrace.”
― Randall Rothenberg, Where the Suckers Moon: The Life and Death of an Advertising Campaign

0 likes

See all Randall Rothenberg's quotes »

Is this you? Let us know. If not, help out and invite Randall to Goodreads.