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Steven Dontigny

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August 2025

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What mystery in your own life could be a plot for a book?

Steven Dontigny The biggest mystery in my life isn’t a murder or missing treasure — it’s the question of how many brilliant brands I’ve seen die quietly, even when th…moreThe biggest mystery in my life isn’t a murder or missing treasure — it’s the question of how many brilliant brands I’ve seen die quietly, even when they looked unstoppable on the outside.
I’d write the book as an investigative thriller, chasing down the silent killers — broken math, bad contracts, margin leaks — and unmasking them one by one before they take down the next “can’t fail” idea.(less)

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What books are on your summer reading list this year?

Steven Dontigny 1. Margins or Death – Steven Dontigny
The no-BS playbook for surviving and winning in CPG — savage math, hard truths, and the operational plays most fo…more1. Margins or Death – Steven Dontigny
The no-BS playbook for surviving and winning in CPG — savage math, hard truths, and the operational plays most founders never hear until it’s too late.

2. Pitch or Perish – Steven Dontigny
How to get your product on shelf, online, or anywhere that pays — complete with channel breakdowns, fictional-but-true buyer letters, and the psychology of winning a “yes” without getting destroyed on margin.

3. The Lean Startup – Eric Ries
Strip away the fluff — this is about testing fast, killing bad ideas early, and protecting resources.

4. Never Split the Difference – Chris Voss
Negotiation isn’t a side skill; it’s survival. This one rewires how you talk to buyers, co-mans, and investors.

5. Shoe Dog – Phil Knight
The raw truth of building Nike — equal parts inspiration and a masterclass in staying alive when the odds are ugly.

6. The Hard Thing About Hard Things – Ben Horowitz
Because no one warns you what happens after the “launch” moment — or how ugly leadership gets in the trenches.(less)

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Average rating: 5.0 · 4 ratings · 1 review · 2 distinct works • Similar authors

	Margins or Death: The No-Bullshit Playbook for Surviving and Winning in CPG by Steven Dontigny (Goodreads Author), Brad Moore (Contributor) it was amazing 5.00 avg rating — 3 ratings — 3 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Margins or Death The No Bullshit Playbook for Surviving and Winning in CPG: You Can't Out Work Broken Math it was amazing 5.00 avg rating — 1 rating	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

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Steven Dontigny answered Goodreads's question: What mystery in your own life could be a plot for a book? The biggest mystery in my life isn’t a murder or missing treasure — it’s the question of how many brilliant brands I’ve seen die quietly, even when they looked unstoppable on the outside. I’d write the book as an investigative thriller, chasing down t See Full Answer
Aug 10, 2025 01:00PM · like
Steven Dontigny answered Goodreads's question: What books are on your summer reading list this year? 1. Margins or Death – Steven Dontigny The no-BS playbook for surviving and winning in CPG — savage math, hard truths, and the operational plays most founders never hear until it’s too late. 2. Pitch or Perish – Steven Dontigny How to get your product on See Full Answer
Aug 10, 2025 01:00PM · like
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Aug 05, 2025 03:56PM · Be the first to ask Steven Dontigny a question
Steven Dontigny rated a book it was amazing Margins or Death: The No-Bullshit Playbook for Surviving and Winning in CPG by Steven Dontigny (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 03, 2025 11:11AM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Margins or Death by Steven Dontigny. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Margins or Death by Steven Dontigny <iframe sandbox id="wrongBookKindlePreviewScreen">
Steven Dontigny rated a book it was amazing Margins or Death The No Bullshit Playbook for Surviving and Winning in CPG: You Can't Out Work Broken Math by Steven Dontigny (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 03, 2025 11:11AM · like
Steven Dontigny has read Margins or Death The No Bullshit Playbook for Surviving and Winning in CPG: You Can't Out Work Broken Math by Steven Dontigny (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 03, 2025 11:11AM · like
Steven Dontigny rated a book it was amazing Outliers: The Story of Success by Malcolm Gladwell	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 02, 2025 03:16PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Outliers by Malcolm Gladwell. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Outliers by Malcolm Gladwell <iframe sandbox id="wrongBookKindlePreviewScreen">
Steven Dontigny rated a book really liked it Shoe Dog: A Memoir by the Creator of Nike by Phil Knight	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 02, 2025 03:16PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Shoe Dog by Phil Knight. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Shoe Dog by Phil Knight <iframe sandbox id="wrongBookKindlePreviewScreen">
Steven Dontigny rated a book it was amazing The 4-Hour Workweek by Timothy Ferriss (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 02, 2025 03:16PM · like
Steven Dontigny rated a book it was amazing Revenge of the Tipping Point by Malcolm Gladwell	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 02, 2025 03:16PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Revenge of the Tipping Point by Malcolm Gladwell. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Revenge of the Tipping Point by Malcolm Gladwell <iframe sandbox id="wrongBookKindlePreviewScreen">