B.J. Mendelson

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B.J. Mendelson


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B.J. Mendelson, is a keynote speaker and author. His books include Social Media Is Bullshit from St. Martin’s Press and Privacy: And How We Can Get It Back from Curious Reads.

Mendelson first received attention in the late 2000s for turning his financial struggles during The Great Recession into media coverage with appearances in The New York Times, Newsweek, The Los Angeles Times, and others.

After building an unsuccessful national breast cancer outreach tour around the advice given by prominent social media marketers — and subsequent success in doing the same tour again the following year by doing the exact opposite of their advice — B.J. went on to write a book called Social Media Is Bullshit based on his experience. He later earned additi
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Average rating: 3.41 · 367 ratings · 60 reviews · 4 distinct worksSimilar authors
Social Media Is Bullshit

3.41 avg rating — 351 ratings — published 2012 — 8 editions
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Privacy: And How to Get It ...

3.45 avg rating — 11 ratings2 editions
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The End of Privacy

3.40 avg rating — 5 ratings
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By B.J. - Social Media Is B...

0.00 avg rating — 0 ratings2 editions
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Quotes by B.J. Mendelson  (?)
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“You could have the best idea in the world, but if people don’t like you, don’t trust you, or don’t know you, they’re not going to consider it. However, if you cite what someone else is saying, someone they might have heard of, that lends the idea more credibility.”
B.J. Mendelson, Social Media Is Bullshit

“Marketing departments aren’t going to give marketers their money unless they know what they’re spending money on works. But since many don’t even know what “social media” is, they’ve created room for marketers and others to fill that information gap—with bullshit.”
B.J. Mendelson, Social Media Is Bullshit

“That’s all marketing is: making Grandma happy.”
B.J. Mendelson, Social Media Is Bullshit



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