Kate Toon's Blog

September 9, 2025

How books can impact your profile and business with Fiona Killackey (Success Story)

“Having a proper physical book is the best business card you can ever have, because people fall in love with it. It represents a bit of ambition or hope.” Fiona Killackey | My Daily Business Buy the book So you want to make money while you sleep, but what does that look like in reality? […]

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Published on September 09, 2025 13:00

August 13, 2025

SFWYS: How to know when your ADPIP isn’t working with Kara Lambert (Success Story)

“That was precisely how my ADPIPs came about. I had coaching clients, they had problems, so I built a solution for them. I went, Oh, this would work for a broader audience as well.” Kara Lambert | Business Psychology Consultant Buy the book So you want to make money while you sleep, but what does […]

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Published on August 13, 2025 13:00

July 15, 2025

SFWYS: Maintaining successful memberships with Shan Morrison (Success Story)

“Your motivation for having a membership needs to be, ‘I want to help people’ or ‘I want to train people up on a particular skill set’. It’s really important that the motivation is not just financial.” Shan Morrison | Zag With Shan Buy the book So you want to make money while you sleep, but […]

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Published on July 15, 2025 13:00

January 14, 2025

Welcome to the Daily Toon

Welcome to the Daily Toon Micro tips for busy business owners and marketers. Welcome back to the Kate Toon Podcast. This year I’ve decided to come back not just with a weekly podcast, but with a podcast a day (for as long as I can muster the energy). Micro tips for busy business owners, for […]

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Published on January 14, 2025 19:17

October 30, 2024

SFWYS: How podcasting can support your ADPIP and grow your audience with Lyndal Harris (Success Story)

“Know what your audience wants and what to give them and then just do it. MVP (Minimum Viable Product), rather than getting stuck in that perfectionism.” Lyndal Harris | Podcast VA Buy the book So you want to make money while you sleep, but what does that look like in reality?  How can an everyday […]

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Published on October 30, 2024 12:00

August 7, 2024

SFWYS: Turning Eczema expertise into an ADPIP empire with Stephanie Holdsworth (Guinea pig)

“Get Six Figures While You Sleep and join DMC, it’s the best money I’ve ever spent. You can go in there and celebrate, and there’s no tall poppy syndrome. We build everybody up.” Stephanie Holdsworth | Allerchic & The Adult Eczema Shop Buy the book I’m delighted today to have one of our very own […]

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Published on August 07, 2024 13:00

July 31, 2024

SFWYS: How to organically grow your community and make a profit with Nic Kastner (Success Story)

“Find a niche and create a community first. You need to have like-minded people interested in what you are interested in. And once that’s set up and grows, people will come to you.” Nic Kastner | Australian School Mums Buy the book So you want to make money while you sleep, but what does that […]

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Published on July 31, 2024 18:51

July 24, 2024

SFWYS: Harnessing social media and turning posts into profit with Jade Warne (Success Story)

“Use what you’re good at, LinkedIn, YouTube, whatever. If you’re a digital ADPIP person, you’re going to be good at one of them. Go hard, get revenue back from it, and use that to expand and build.” Jade Warne | Small Business Growth Club Buy the book So you want to make money while you […]

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Published on July 24, 2024 17:51

July 23, 2024

SFWYS: Setting up Aged Care support systems online with Coral Wilkinson (Success Story)

“If people are on your website, they’re interested. Give them that service or product that’s going to make you money a little bit easier. Just do it.” Coral Wilkinson | See Me Aged Care Navigators Buy the book You want to make money while you sleep, but what does that look like in reality? How […]

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Published on July 23, 2024 21:33

SFWYS: Building my online membership to teach financial literacy with Fi Johnston (Success Story)

“I give this advice to people every single week, create a sales page with a button on it that says ‘join the waitlist’.” Fiona Johnston | Peach Business Buy the book So you want to make money while you sleep, but what does that look like in reality? How can an everyday human go from […]

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Published on July 23, 2024 20:07