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Ian Wilkinson

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in Barnsley, The United Kingdom
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April 2026

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Ian Wilkinson is a UK-based writer who explores the ideas and industries that quietly shape how people think and behave.

His first book, The Quiet Con, examines how the alcohol industry has spent decades manufacturing beliefs about drinking, and why most of us absorbed those beliefs without question. It is not a recovery book. It is a reckoning.

His second book, Nothing to Show for It, traces how the subscription economy replaced ownership with access across a generation that remembers what it felt like to own things. For anyone who still has a box in the loft they cannot use and cannot bring themselves to throw away.

Both titles are published by Synthos Press.

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The Quiet Con: What the Alc...

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Why “Drink Responsibly” Cannot Carry the Whole Burden

“Drink responsibly” sounds unobjectionable. It asks people to think before they drink and to avoid obvious harm. The difficulty begins when a broad public-health problem is reduced to a private instruction.

Alcohol harm is not produced by individual choice alone. It is shaped by price, availability, marketing, social expectation and the everyday settings in which drinking is made to feel normal. A

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Published on August 04, 2026 02:00
The Quiet Con: Wh...
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Nothing to Show f...
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Teaching Dave: Me...
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Why “Drink Responsibly” Cannot Carry the Whole Burden

“Drink responsibly” sounds unobjectionable. It asks people to think before they drink and to avoid obvious harm. The difficulty begins when a broad pu Read more of this blog post »
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Increase That Lovin' Feelin' by The National Healthy Marria...
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The Quiet Con by Ian    Wilkinson
“The feeling of a free, personal, individual choice is the product.”
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“The feeling of a free, personal, individual choice is the product.”
Ian Wilkinson, The Quiet Con: What the Alcohol Industry Hopes You Never Figure Out

“Not a recovery book. Not a self-help book. A reckoning.”
Ian Wilkinson, The Quiet Con: What the Alcohol Industry Hopes You Never Figure Out

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