Alan Siegel
More books by Alan Siegel…
“By empathizing, we mean imagining the context in which someone will buy, read, or use the product or service you’re offering, then designing that offering to reflect those needs first and foremost.”
― Simple
― Simple
“I can distinctly remember getting a phone call from a writer who had sent me their spec script and wanted notes,” Mandel says. “And the fact that they were calling at 8:10 on a Thursday night while The Simpsons was on—I never looked at that writer the same way again. Honestly, I hate to say it, I dismissed them out of hand.”
― Stupid TV, Be More Funny: How the Golden Era of The Simpsons Changed Television—and America—Forever
― Stupid TV, Be More Funny: How the Golden Era of The Simpsons Changed Television—and America—Forever
Topics Mentioning This Author
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