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Claude C. Hopkins

Born

in Hillsdale, Michigan, The United States

April 24, 1866

Genre

Business

Influences

David Ogilvy ...more

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Claude C. Hopkins’s books

Average rating: 4.1 · 5,519 ratings · 454 reviews · 52 distinct works • Similar authors

	Scientific Advertising 4.06 avg rating — 3,970 ratings — published 1923 — 169 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	My Life in Advertising and Scientific Advertising 4.24 avg rating — 1,192 ratings — published 1923 — 29 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	My Life in Advertising 4.21 avg rating — 323 ratings — published 1917 — 4 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Everything You Need to Know from Claude Hopkins' Scientific Advertising: A Modernization of the Marketing Masterpiece for Today's Savvy Entrepreneurs by Claude C. Hopkins, Anne J. Emerick (Introduction) 4.83 avg rating — 6 ratings — published 2014	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	A Legacy in Advertising: by Claude C. Hopkins, Andrea Orlic (Cover_design), Ross Newman (Cover_design) 3.29 avg rating — 7 ratings — published 2013	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Claude Hopkins Classic Ads: Enhance Your Sales With Classic Copywriting Know-How by Claude C. Hopkins, Alex Gierczyk (Editor) liked it 3.00 avg rating — 4 ratings — published 2015	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Sebekázeň - jediná cesta k úspěchu 2.75 avg rating — 4 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Tajniki warsztatu legendarnego copywritera 3.50 avg rating — 2 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The New Scientific Advertising for 21st Century Entrepreneurs, Local Businesses and Fast Startups by Claude C. Hopkins, D'Arcy Rahming (Notes) liked it 3.00 avg rating — 2 ratings — published 2012	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Masters of Copywriting 2.50 avg rating — 2 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

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Quotes by Claude C. Hopkins (?)

“The man who wins out and survives does so only because of superior science and strategy.”
― Claude Hopkins, Scientific Advertising -

6 likes

“If a thing is useful they call it work, if useless they call it play. One is as hard as the other. One can be just as much a game as the other. In both there is rivalry. There’s a struggle to excel the rest. All the difference I see lies in attitude of mind.”
― Claude C. Hopkins, My Life in Advertising and Scientific Advertising

3 likes

“We are influenced by our surroundings. The prosperous mingle with the prosperous, so do those of certain likes and inclinations. The higher we ascend the farther we proceed from ordinary humanity. That will not do in advertising. I have seen”
― Claude C. Hopkins, My Life in Advertising and Scientific Advertising

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Topics Mentioning This Author

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Reading with Style: FA 2014 RwS Completed Tasks - Fall 2014	1023	185	Nov 30, 2014 09:04PM

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Claude C. Hopkins’s Followers (80)

Claude C. Hopkins

Combine EditionsClaude C. Hopkins’s books

Topics Mentioning This Author

Combine Editions
Claude C. Hopkins’s books