Alfred Paul Ries was an American marketing professional and author. He was the cofounder and chairman of the Atlanta-based consulting firm Ries & Ries with his partner and daughter, Laura Ries. Along…
Maxwell Maltz was an American cosmetic surgeon and author of Psycho-Cybernetics, which was a system of ideas that he claimed could improve one's self-image leading to a more successful and fulfilling …
Dr. Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation.
Jonah Berger is a marketing professor at the Wharton School at the University of Pennsylvania and bestselling author of Contagious: Why Things Catch On and Invisible Influence: The Hidden Forces that …
Dr. Geoff Smart is Chairman & Founder of ghSMART, a leadership consulting firm that serves Fortune 500 CEOs and boards, billionaire entrepreneurs, and heads of state. He is the New York Times bestsell…
Noah Goldstein is a protege of Cialdini's. He is an assistant professor at the University of Chicago Graduate School of Business. He earned a Ph.D. in psychology under Robert Cialdini at Arizona State…
MJ DeMarco is a semi-retired entrepreneur, investor, advisor, and international best-selling author who’s books have been translated in over 15 languages worldwide. He is the current founder of Viperi…
Ryan Holiday is media strategist for notorious clients like Tucker Max and Dov Charney. After dropping out of college at 19 to apprentice under the strategist Robert Greene, he went on to advise many …
