“Title’s the first thing’s got to go…I mean, even this writer’s name, Murray Saffrin, is better than Lovejoy.”

—Chili Palmer in Get Shorty

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Selecting the right title for your work is one of the most challenging aspects of writing. It ought to be easy, given that even the longest title is only half a dozen or so words long. But much is riding on the title, and you, as the writer, know it. It will be the first thing a reader sees at the bookstore, and it will be the first thing anyone hears w...