Bullets are better than paragraphs in PowerPoint
We’ve all seen plenty of them on slides
More often than not presenters misuse them
If you use too many of them you’ll lose your audience’s attention
Too many pages of bullets in a row have the same negative effect
Bullets have their place
I’m not against using bullets on PowerPoint slides in your presentations.
They have their place. But their place is not every place.
Too many presenters use too many bullets in too many presentations.
Bullets have some natural strengths
They draw the viewers eye to them
They create some white space on the page
They create a sense of focus
Bullets also have some natural weaknesses
They create a sort of cadence that becomes predictable
They start to feel like a lecture
They make the audience feel like you are firing information at them instead of talking with them.
The bottom line is sometimes you have to use bullets. When you do, follow the pointers in this video and you’ll get far out of your bullets.
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