Spinning head! AMS/FB Ads

Well, I have finally decided to try my hand at marketing through Amazon, Facebook and BookBub Partners. To say I’m overwhelmed is a bleedin’ understatement. I’ve sat and watched videos about KDP Rocket (yes I have just purchased this and so far it is giving me ideas about how to try and figure out keywords and other bits which I can slowly filter into my blurbs and such like). I’ve listened to people tell me how to structure adverts and keywords and audiences and pictures and more and more and more.


I’m still pretty pants at it though! I start with the best intentions but very quickly I find myself getting lost and utterly confused. After about an hour of filtering thorugh keywords from KDP Rocket and listed I’ve about had enough. There’s only so much time in the day and there are so many other things that I could/should be doing.


I’ve put together a handful of ads so far and have to say I’m not impressed at all with the way they are going. Clicks are there but sales aren’t and aside from standing on a building stark naked with the name of my book written all over me I feel I’m hitting a brick wall.


Who wants to read a book from a crazy Englishman?


Ok so now I’m ranting. I’m well into the realms of “shall I even bother with any of this anymore?” Then I open Word and start writing my next story again and all is well.


 


All is well…………………UNTIL……………………it’s time to market again. Then we are back here again.


So, I am saving my excel spreadsheets that are in all manner of beautiful colours. The one thing I sit and think when I do my keywords is where I sit in the world of books. What genre am I, what world do I want to occupy? I’ve always listed myself as Action & Adventure with Mystery to boot. Is that right? Am I hitting the right audiences?


Oh we’re off again aren’t we!?!


Right! Behave Mr!


I’m going to persevere with all of this, I have to. I’m into double figures (woohoo break out the sparkling wine and get that Ford Mustang on order from my profits…..oh wait maybe not). I just need to find a way to be seen, to stand out and get that little world of mine to be taken in by people.


If I’m totally honest the writing part is fun and enjoyable. The advertising is anything but for me. It doesn’t help that my profession is anything but about being seen and known. I spend my life very much in the company of a select handful of people or else in the face of people that really don’t want to have a conversation with me never mind listen to what I have to say.


I know these are barriers I need to overcome but it’s so draining.


Let’s see if any of these things work.


I can but hope!

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Published on January 20, 2018 09:55
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