This book is about the psychology of social media. It’s about trying to explain how so much of our everyday lives and modern culture came to be saturated with these incredibly popular and absorbing services. It answers such questions as….

How do we express our identities in social media’s rigid profiles? Why does being ‘real’ on social media feel like hard work? Why do some people find fraping funny, but others don’t? Can we still be ourselves in anonymous environments?



Why do we say things in our status updates that we might not say in the ‘real world’? Why do we seem to understand privacy issues, yet continue to put lots of personal information in our status updates? Would it be better if our updates faded from view over time? What does it feel like to have all your past social media updates still present, years later?



What is the point of sharing images that disappear? Why do people share their location data with their photographs on social media? Why do people like to broadcast livestream videos of their personal lives? Can you make friends by putting lots of photographs of yourself online?



What
does it mean when someone takes a long time to reply to a private message? When
is subtweeting a good idea? Why do
people sometimes write on your profile, but other times send a message? Why do
some people prefer social messaging instead of social media?



What is the psychology of social media?

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Chapter 2 – Profiles

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