So you’ve finally taken that big step and hired a social media manager to handle your online brand but how can make sure that the relationship is a fruitful one?

Many individuals and companies hire social media managers with the expectation that they no longer have to be involved with all things social media oriented. Adopting this type of attitude is bound to not only cause frustration for both you and your social media manager but also sabotage your brand’s online goals.

When you hire a...