Tech Update 2: How I connected Google and Bing webmasters to my site?
Hey hey,
Hope everyone is feeling a bit better after the hoopla of US elections finally getting over with (#hatersgonnahate).
Now I know most of the non-geek folks would not have any clue about a webmaster. So here it is: A webmaster is generally considered a person who is in charge of a website. Simple, a - web - master (And not our dear friend Spidey!). Which in the context of today's internet means - Search Engines. So a WebMaster gives you the ability to go in-depth into your website's statistics. Yes! How many hits? What Geo Location? What medium? What sites referred the click? and so forth...
So, if you're an indie author like me, on a budget, read this post right to the end (I know it's long, but will be worth it) and perhaps you can direct more traffic to your site.
On the contrary, if you need more context: This post is more of a continuation of my first Tech Update, if you missed that, click HERE
Now, I've been a blogger since 2008 and more recently, have owned a site: Underwaterfall but have had next to none or only a handful of visitors. Since I have dabbled with a little bit of SEO some years ago, here's what I did in the past couple of days:
1. After I connected Google Analytics to my WordPress site, I wanted to ensure that the right traffic is directed to my site, therefore, SEO control was essential. So I searched for a way for me to connect Analytics to a Google Webmaster service (now called Google Search Console).
2. Creating a Property (a URL prefix not a domain) on Google Search Console was as easy as logging in using your Google Account and filling out the URL details, and that's it, I was set to go.
3. I then connected this Google Search Console to my WordPress using a widget called YoastSEO. Now, I know that this has a premium version too, but you really need their free version to work as a plugin.
4. After connecting the Console to the widget (in wordpress), I repeated the same steps for adding the Bing Webmasters too (they haven't changed their name yet).
Within a day of connecting the numbers have already started to improve. Here's why it matters for your site to be connected to webmasters in simpler terms: Search Engines usually "crawl" through your website using sitemaps searching for key words and key phrases that can flash your name in the search results. It was a bit of refresher for me and to be honest, a lot of learning. Take care all and watch this space.
Cheers,
Yan
PS: Links referred:
https://yoast.com/wordpress/plugins/s...
https://yoast.com/introduction-bing-w...
Hope everyone is feeling a bit better after the hoopla of US elections finally getting over with (#hatersgonnahate).
Now I know most of the non-geek folks would not have any clue about a webmaster. So here it is: A webmaster is generally considered a person who is in charge of a website. Simple, a - web - master (And not our dear friend Spidey!). Which in the context of today's internet means - Search Engines. So a WebMaster gives you the ability to go in-depth into your website's statistics. Yes! How many hits? What Geo Location? What medium? What sites referred the click? and so forth...
So, if you're an indie author like me, on a budget, read this post right to the end (I know it's long, but will be worth it) and perhaps you can direct more traffic to your site.
On the contrary, if you need more context: This post is more of a continuation of my first Tech Update, if you missed that, click HERE
Now, I've been a blogger since 2008 and more recently, have owned a site: Underwaterfall but have had next to none or only a handful of visitors. Since I have dabbled with a little bit of SEO some years ago, here's what I did in the past couple of days:
1. After I connected Google Analytics to my WordPress site, I wanted to ensure that the right traffic is directed to my site, therefore, SEO control was essential. So I searched for a way for me to connect Analytics to a Google Webmaster service (now called Google Search Console).
2. Creating a Property (a URL prefix not a domain) on Google Search Console was as easy as logging in using your Google Account and filling out the URL details, and that's it, I was set to go.
3. I then connected this Google Search Console to my WordPress using a widget called YoastSEO. Now, I know that this has a premium version too, but you really need their free version to work as a plugin.
4. After connecting the Console to the widget (in wordpress), I repeated the same steps for adding the Bing Webmasters too (they haven't changed their name yet).
Within a day of connecting the numbers have already started to improve. Here's why it matters for your site to be connected to webmasters in simpler terms: Search Engines usually "crawl" through your website using sitemaps searching for key words and key phrases that can flash your name in the search results. It was a bit of refresher for me and to be honest, a lot of learning. Take care all and watch this space.
Cheers,
Yan
PS: Links referred:
https://yoast.com/wordpress/plugins/s...
https://yoast.com/introduction-bing-w...
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