What’s the difference between a good plan and a poor plan?

For me, a good plan is a bit like a newspaper article’s first paragraph… it answers six key questions. For a time in my youth I wanted to be a journalist, and learned that the first paragraph of an article (which is actually the first sentence) should always answer the Who, Why, What, Where, When and How of the story. So let’s apply that to a good plan:

WHY: Vision

Why are you doing what you’re doing? What’s the ultimate outcome you wa...