Activision Blizzard has moved to higher levels to become a leading developer and publisher of high-quality videos in the world’s gaming industry. Under the management of Bobby Kotick from 1991 to 2008 as a Chief Executive Officer, the company has acquired many titles for popular gaming programs such as call of duty, crash Bandicoot, Diablo, and the most world-loved Candy crush. The company has developed a lot due to the 30year experience of Kotick in the gaming industry, which has made him the longest served CEO in a video company. Later in 2008, the company merged, and Kotick became the president of the new merger, where he worked up to 2007.

Although the company has recently succeeded on the stock day in December and has grown a lot financially, it is estimated to be worth $70.9 billion and annual revenue of about $8 billion and over 10 000 as per date, it has struggled a lot to be where is today. The CEO Bobby Kotick explains how sometimes the company had challenges raising finances until they had to recycle aluminum and even sell company furniture to cater to current expenditure. But since Kotick believed that “one must start with passion on what they do, love what they do, and love the people they work with,” he committed himself and support of his employees to make Blizzard Activision a giant entertainment organization in the globe.

For 30 years, Bobby Kotick has also made his history in achieving a lot in his gaming career. Apart from serving as CEO of Activision, he is a co-founder and director at the Call of Duty Endowment, which helps veterans succeed in new career opportunities and raises awareness of the need of veterans to be part of contemporary workplaces. The legend also has responsibility at the Coca-Cola company board and serves at Harvard-Westlake School and Los Angeles County Museum of art. Bobby graduated from the University of Michigan. Over the years, he has acquired different awards such as Harvard Business Reviews of @016 as best CEO in the world on performance, Adweek’s 2015 top 100 list of leaders in the media industry, and more achievements.

Original source to learn more: https://www.flickr.com/people/bobby-kotick/