What’s in a Name Part II

It’s been over a decade since I began writing under . Many things have changed since then, and at long last, I feel that the name should as well. Ever since the pandemic originally wrecked my creative drive, output, and publishing schedule, I’ve had time for a lot of time for reflection. What I’ve accomplished on my publishing journey, the mistakes I’ve made, and where I want to go now that I’m back in the saddle. The first thing on the agenda is reissuing my fantasy series and working on completing the saga. But it didn’t take long to realize the novels weren’t the only thing I wanted to revamp.

After extensive consideration, I’ve decided to rebrand my work under my real name: Lewis Knight. As I stated on other social media, I’m a little apprehensive but mostly excited. It’s all about ownership and taking the business side more seriously. And to be honest, I’m a bit tired of the pen name and feel it’s the perfect time to retire it for good. In a way, it’s coming back full circle to when I first started my first novel. On the mock cover, there was my name in bold, magnificent letters. It felt good then, and it feels even better now because I have a catalog of titles to put my name on. My name, not a pen name created by a moody writer of poetry. In a world where branding is king, it makes good sense to market myself for who I am.

So it’s goodbye to Bard Constantine and hello to Lewis Knight. I plan on being much more active media-wise and much more marketing-savvy from here on out. Despite the circumstances of pandemic insanity, I feel energized and ready to see what 2022 has in store. And no matter how the chips fall, it’ll be me for better or worse.

See you in the creative cosmos,

Lewis Knight

 •  0 comments  •  flag
Share on Twitter
Published on January 09, 2022 16:48
No comments have been added yet.