There’s a time and a place for everything. Book videos are no different.  Let’s take a look at some different circumstances in which book video can be helpful at different points.

 

What benefits are there for you?

 

Longevity, branding, fan base expansion, cross-genre highlights, name recognition, engages the viewer, multi-utilization, cost effective, target-audience opportunity and just plain fun!

 

Longevity. When a print ad has found its way to the bottom of the bird cage, a video will stil...