As I continue to publish more books, I’ve started thinking more about marketing and how best I can do that. Trying to figure out ways that are going to be profitable timewise and financially and what may be a waste of time or money. Why? Because I have such a hard time marketing myself and my books. It’s my least favorite part about being an author. I posted about this recently on IG too and it appears that many indie authors feel the same. Not all of us love creating content for our IG counts that the algorithm sometimes makes lost to the world anyway. So, I want to find ways to market my books that are profitable in time and money.

Here are a couple things I’ve been thinking more about.

One friend mentioned that YouTube seems to be way better than Instagram. I generally hate talking in front of the camera and I hate trying to create reels. Even my pictures aren’t amazing but at least I can do it. So, I’ve been wondering how I might potentially use YouTube without always having to be in front of the camera. Have any of you author’s started using it to help promote and market? Tell me how you use it? I think if I were to use it, I’d keep it pretty simple. Maybe short aesthetically pleasing videos that give off a cozy vibe. What do you think?

This one was also mentioned I believe, but I’ve never gotten an account because it costs. Who uses Bookfunnel and which level do you use? Would I be able to get the cheapest option and would I easily earn back all my money that I might spend on it? Give me your thoughts on the profitableness of Bookfunnel.

Are there other avenues for marketing that I haven’t thought of yet? What works well for you? How might indie authors support indie authors more?