EP024: Take Your Content From Borrowed Attention to Owned Authority with Matthew RawleEpisode Summary:

In this empowering episode of Nerds That Talk Good, Joel sits down with Matthew Rawle, an owned-media consultant who helps B2B consultants build newsletters and podcasts that drive trust, pipeline, and authority—without relying on the algorithm.

They dive deep into the difference between rented attention and true audience ownership, break down the long game of content creation, and...