The danger of believing business myths

Or, why you should let the truth get in the way of a good story.

There’s an old myth that Inuit cultures have as many as a hundred words for snow. I remember learning about it in school, and there was just something wonderful about the idea that people’s perceptions can be so deeply rich and different. I guess that’s why, although it has been debunked many times, the story keeps getting repeated. 

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Published on November 29, 2025 09:30
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David Lidsky's Blog

David Lidsky
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