Today is day 45 of ’100 days of Penguin’ and things are going swimmingly.

I started this morning with a brand new coloring page Friday.   This 7th image is from the Halloween book.    I wonder if there is a better way to let people know about the coloring pages.  It would certainly be fun to see more art in the Flickr gallery.

Great Start – $8 from 20%

That being said, the last 4+ days have really been centered around one thing, and one thing only – getting the books into print.   As I write this, Pomodoro goes to Print is only $8 short of 20% to goal in getting the first four books into print.   There are currently 26 days remaining in the campaign.

Am I confident that we will get there?  Sure.   Am an overly confident?  No way!   There is a lot yet to be done.   Lots of friends and family to email and call.  Press releases to be sent out, bloggers to contact.   The one thing that I learned from my last Kickstarter project is that this is no “set it and forget it” sort of campaign.

People don’t just discover it by themselves.  If you want Kickstarter (or any crowdfunding project for that matter) to work, you have to put in the time and effort to spread the word.  On Tuesday, I began tracking my efforts using the Harvestapp website.   To this point I have logged over 15 hours just in promoting the project.   I expect that before this is all said and done, I will log more than 100 hours in promotional efforts.

And every minute will be worth it.  You see, Kickstarter is my friend by my backers are my heroes.    Kickstarter gives me the vehicle by which to get Pomodoro Penguin into print, but the backers are what fuels all of this.

They are what the story is really about.   This project really isn’t about me, or even the books.  It is about the people who it touches – the kids that will get to read the books.   I have spoken with a couple of backers who can’t wait for their children or grandchildren  to read the books.   There are people genuinely excited to give the books as gifts.

It is for the backers that I will work to the end to make sure the project is a success.  They believe in the project.  It for them it isn’t about themselves, rather it is about their own kids.    That’s what make this story so compelling.

That being said.    I will work hard for YOUR kids to make this project successful and to make these books really awesome.   YOUR KIDS deserve it!