Ah, I’m afraid that title is somewhat misleading.  I’m not at all certain that it is possible to publicize your writing by yourself without losing your sanity, your creativity, and lots and lots of time.

That little phrase “by yourself” is the key, here.

Unless you want to devote all of your time and energy to posting on Twitter, Facebook, etc., and promoting your work ad nauseum, you must have help.  I have found that Books Go Social (Google them) is quite helpful, and Writers’ Relief offers a lot in the way of getting your work to literary agents, etc.  I was amazed when I posted my first promotional tweet how many companies popped up offering to help me.  You’ll just have to research the ones that are the best fit for you.

Posting excerpts from your work and having feeds of them to the social media is also more helpful than you might realize (I certainly didn’t).  And then there’s the definite plus of having your own website, a presence on Twitter, Facebook, and LinkedIn.

I’m afraid that I don’t do all that I should to publicize my work, but I’m really trying to get some work done.  I’ve been told that to be successful in touting your books, etc., in social media, you should allow at least one set hour per day for the task.  I must be honest:  I have failed.  I do not have a set hour, and, as a result, I’ve lost hours of time.

(I really should try that one set hour idea . . .)