13 books
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2 voters
Behavioral Economics
“
Given the complexity of life, the enormity of the decisions we are called upon to make, and most peoples’ unfamiliarity with financial principles, it is much less a question of whether people will simplify the information they process and recall and more a question of how they will simplify.
”
― Personal Benchmark: Integrating Behavioral Finance and Investment Management
― Personal Benchmark: Integrating Behavioral Finance and Investment Management
“
Behavioral finance sits at the crossroads of finance, economics, psychology, social psychology, decision-making, science and neurology, to name but a few of the disciplines that make up it’s strange brew.
”
― Personal Benchmark: Integrating Behavioral Finance and Investment Management
― Personal Benchmark: Integrating Behavioral Finance and Investment Management
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