100 books
—
3 voters
Behavioral Economics
219 books
—
373 voters
“
Given the complexity of life, the enormity of the decisions we are called upon to make, and most peoples’ unfamiliarity with financial principles, it is much less a question of whether people will simplify the information they process and recall and more a question of how they will simplify.
”
― Personal Benchmark: Integrating Behavioral Finance and Investment Management
― Personal Benchmark: Integrating Behavioral Finance and Investment Management
“
There are at least three significant reasons we resist contemplating our personal financial goals: it can be stress-inducing, we dislike numbers, it is socially taboo, and we are slaves to “right now.
”
― Personal Benchmark: Integrating Behavioral Finance and Investment Management
― Personal Benchmark: Integrating Behavioral Finance and Investment Management
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