Behavioral Economics


Predictably Irrational: The Hidden Forces That Shape Our Decisions
Thinking, Fast and Slow
Nudge: Improving Decisions About Health, Wealth, and Happiness
Freakonomics: A Rogue Economist Explores the Hidden Side of Everything
Misbehaving: The Making of Behavioral Economics
The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home
SuperFreakonomics: Global Cooling, Patriotic Prostitutes And Why Suicide Bombers Should Buy Life Insurance
The Undoing Project: A Friendship That Changed Our Minds
Outliers: The Story of Success
The Honest Truth About Dishonesty: How We Lie to Everyone - Especially Ourselves
Influence: The Psychology of Persuasion
The Tipping Point: How Little Things Can Make a Big Difference
Blink: The Power of Thinking Without Thinking
The Paradox of Choice: Why More Is Less
Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets (Incerto)
Thinking, Fast and Slow by Daniel KahnemanThe Rational Animal by Douglas T. KenrickMisbehaving by Richard H. ThalerWhy Everyone (Else) Is a Hypocrite by Robert KurzbanZero to One by Peter Thiel
Rory Sutherland's Reading List
13 books — 4 voters
The Blindspots Between Us by Gleb TsipurskyNever Go With Your Gut by Gleb TsipurskyPro Truth by Gleb TsipurskyLeading Hybrid and Remote Teams by Gleb TsipurskyAdapt and Plan for the New Abnormal of the COVID-19 Coronavir... by Gleb Tsipursky
Neuromarketing Books
53 books — 29 voters

Behave by Robert M. SapolskyThinking in Bets by Annie DukeThinking, Fast and Slow by Daniel KahnemanNo FREE Attention by Alan Roger CurrieIntention by Mike James Ross
Intelligence and Its Failures
44 books — 5 voters
The Oxford Handbook of Rationality by Alfred R. MeleObliquity by John KayUlysses and the Sirens by Jon ElsterRationality in Action by John Rogers SearleThe Limits of Rationality by Karen Schweers Cook
Rationality
100 books — 3 voters

... [behavioral economics] has its limits. As policymakers use it to devise programs, it’s becoming clear that behavioral economics is being asked to solve problems it wasn’t meant to address. Indeed, it seems in some cases that behavioral economics is being used as a political expedient, allowing policymakers to avoid painful but more effective solutions rooted in traditional economics. Behavioral economics should complement, not substitute for, more substantive economic interventions. If trad ...more
George Loewenstein

Experienced radiologists who evaluate chest X-rays as “normal” or “abnormal” contradict themselves 20% of the time when they see the same picture on separate occasions.
Danny Kahneman

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Behavioral Economics & Psychology behavioral economics, neuroscience, marketing, the human condition, psychology, evolutionary psy…more
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The group is for creating a discussion platform to engage in discussions and make critiques on b…more
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Igo Dollars and Sense We are a book club that meets on the first Saturday of every month at 10:30 AM. Our meetings tak…more
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