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Behavioral Economics Books

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Predictably Irrational: The Hidden Forces That Shape Our Decisions Predictably Irrational: The Hidden Forces That Shape Our Decisions (Hardcover)
by (shelved 299 times as behavioral-economics)
avg rating 4.11 — 133,520 ratings — published 2008
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Thinking, Fast and Slow Thinking, Fast and Slow (Hardcover)
by (shelved 271 times as behavioral-economics)
avg rating 4.16 — 620,431 ratings — published 2011
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Nudge: Improving Decisions About Health, Wealth, and Happiness Nudge: Improving Decisions About Health, Wealth, and Happiness (Paperback)
by (shelved 213 times as behavioral-economics)
avg rating 3.84 — 97,212 ratings — published 2008
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Misbehaving: The Making of Behavioral Economics Misbehaving: The Making of Behavioral Economics (Paperback)
by (shelved 168 times as behavioral-economics)
avg rating 4.16 — 24,447 ratings — published 2016
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Freakonomics: A Rogue Economist Explores the Hidden Side of Everything Freakonomics: A Rogue Economist Explores the Hidden Side of Everything (Hardcover)
by (shelved 167 times as behavioral-economics)
avg rating 4.01 — 913,222 ratings — published 2005
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The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home (Hardcover)
by (shelved 106 times as behavioral-economics)
avg rating 4.03 — 36,078 ratings — published 2010
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SuperFreakonomics: Global Cooling, Patriotic Prostitutes And Why Suicide Bombers Should Buy Life Insurance SuperFreakonomics: Global Cooling, Patriotic Prostitutes And Why Suicide Bombers Should Buy Life Insurance (Hardcover)
by (shelved 91 times as behavioral-economics)
avg rating 4.00 — 135,291 ratings — published 2009
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The Undoing Project: A Friendship That Changed Our Minds The Undoing Project: A Friendship That Changed Our Minds (Paperback)
by (shelved 87 times as behavioral-economics)
avg rating 3.99 — 65,553 ratings — published 2016
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Outliers: The Story of Success Outliers: The Story of Success (Hardcover)
by (shelved 76 times as behavioral-economics)
avg rating 4.19 — 893,621 ratings — published 2008
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The Honest Truth About Dishonesty: How We Lie to Everyone - Especially Ourselves The Honest Truth About Dishonesty: How We Lie to Everyone - Especially Ourselves (Hardcover)
by (shelved 62 times as behavioral-economics)
avg rating 3.93 — 17,119 ratings — published 2012
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Influence: The Psychology of Persuasion Influence: The Psychology of Persuasion (Paperback)
by (shelved 57 times as behavioral-economics)
avg rating 4.21 — 185,648 ratings — published 1984
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The Tipping Point: How Little Things Can Make a Big Difference The Tipping Point: How Little Things Can Make a Big Difference (Paperback)
by (shelved 57 times as behavioral-economics)
avg rating 4.01 — 869,655 ratings — published 2000
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The Paradox of Choice: Why More Is Less The Paradox of Choice: Why More Is Less (Paperback)
by (shelved 51 times as behavioral-economics)
avg rating 3.83 — 37,651 ratings — published 2004
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Blink: The Power of Thinking Without Thinking Blink: The Power of Thinking Without Thinking (Paperback)
by (shelved 51 times as behavioral-economics)
avg rating 3.96 — 632,265 ratings — published 2005
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Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets (Incerto) Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets (Incerto)
by (shelved 43 times as behavioral-economics)
avg rating 4.08 — 73,976 ratings — published 2001
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Noise: A Flaw in Human Judgment Noise: A Flaw in Human Judgment (Hardcover)
by (shelved 42 times as behavioral-economics)
avg rating 3.67 — 17,398 ratings — published 2021
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Sway: The Irresistible Pull of Irrational Behavior Sway: The Irresistible Pull of Irrational Behavior (Hardcover)
by (shelved 42 times as behavioral-economics)
avg rating 3.78 — 19,828 ratings — published 2008
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The Black Swan: The Impact of the Highly Improbable The Black Swan: The Impact of the Highly Improbable (Hardcover)
by (shelved 41 times as behavioral-economics)
avg rating 3.96 — 125,518 ratings — published 2007
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Think Like a Freak Think Like a Freak (Kindle Edition)
by (shelved 34 times as behavioral-economics)
avg rating 3.86 — 57,014 ratings — published 2014
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Scarcity: Why Having Too Little Means So Much Scarcity: Why Having Too Little Means So Much (Hardcover)
by (shelved 34 times as behavioral-economics)
avg rating 3.94 — 7,770 ratings — published 2013
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The Power of Habit: Why We Do What We Do in Life and Business The Power of Habit: Why We Do What We Do in Life and Business (Hardcover)
by (shelved 34 times as behavioral-economics)
avg rating 4.13 — 579,099 ratings — published 2012
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Animal Spirits: How Human Psychology Drives the Economy, and Why It Matters for Global Capitalism Animal Spirits: How Human Psychology Drives the Economy, and Why It Matters for Global Capitalism (Hardcover)
by (shelved 30 times as behavioral-economics)
avg rating 3.77 — 5,230 ratings — published 2008
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The Invisible Gorilla: And Other Ways Our Intuitions Deceive Us The Invisible Gorilla: And Other Ways Our Intuitions Deceive Us (Hardcover)
by (shelved 29 times as behavioral-economics)
avg rating 3.91 — 15,047 ratings — published 2010
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Drive: The Surprising Truth About What Motivates Us Drive: The Surprising Truth About What Motivates Us (Hardcover)
by (shelved 28 times as behavioral-economics)
avg rating 3.95 — 128,037 ratings — published 2009
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The Psychology of Money: Timeless Lessons on Wealth, Greed, and Happiness The Psychology of Money: Timeless Lessons on Wealth, Greed, and Happiness (Paperback)
by (shelved 26 times as behavioral-economics)
avg rating 4.27 — 370,366 ratings — published 2020
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Dollars and Sense: How We Misthink Money and How to Spend Smarter Dollars and Sense: How We Misthink Money and How to Spend Smarter (ebook)
by (shelved 26 times as behavioral-economics)
avg rating 3.78 — 5,935 ratings — published 2017
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Irrational Exuberance Irrational Exuberance (Paperback)
by (shelved 26 times as behavioral-economics)
avg rating 3.98 — 8,624 ratings — published 2000
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How We Decide How We Decide (Hardcover)
by (shelved 26 times as behavioral-economics)
avg rating 3.85 — 41,936 ratings — published 2009
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Payoff: The Hidden Logic That Shapes Our Motivations (TED Books) Payoff: The Hidden Logic That Shapes Our Motivations (TED Books)
by (shelved 25 times as behavioral-economics)
avg rating 3.70 — 5,642 ratings — published 2016
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Stumbling on Happiness Stumbling on Happiness (Paperback)
by (shelved 25 times as behavioral-economics)
avg rating 3.82 — 64,470 ratings — published 2006
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Choices, Values, and Frames Choices, Values, and Frames (Paperback)
by (shelved 25 times as behavioral-economics)
avg rating 4.23 — 1,054 ratings — published 2000
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Switch: How to Change Things When Change Is Hard Switch: How to Change Things When Change Is Hard (Hardcover)
by (shelved 24 times as behavioral-economics)
avg rating 4.03 — 55,946 ratings — published 2010
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David and Goliath: Underdogs, Misfits, and the Art of Battling Giants David and Goliath: Underdogs, Misfits, and the Art of Battling Giants (Hardcover)
by (shelved 23 times as behavioral-economics)
avg rating 3.97 — 194,844 ratings — published 2013
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Antifragile: Things That Gain from Disorder Antifragile: Things That Gain from Disorder (Hardcover)
by (shelved 22 times as behavioral-economics)
avg rating 4.09 — 60,070 ratings — published 2012
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Why Smart People Make Big Money Mistakes And How To Correct Them: Lessons From The New Science Of Behavioral Economics Why Smart People Make Big Money Mistakes And How To Correct Them: Lessons From The New Science Of Behavioral Economics (Paperback)
by (shelved 22 times as behavioral-economics)
avg rating 3.96 — 1,590 ratings — published 1999
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The Signal and the Noise: Why So Many Predictions Fail—But Some Don't The Signal and the Noise: Why So Many Predictions Fail—But Some Don't (Hardcover)
by (shelved 21 times as behavioral-economics)
avg rating 3.97 — 53,184 ratings — published 2012
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The Wisdom of Crowds The Wisdom of Crowds (Paperback)
by (shelved 21 times as behavioral-economics)
avg rating 3.82 — 24,875 ratings — published 2004
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What the Dog Saw and Other Adventures What the Dog Saw and Other Adventures (Hardcover)
by (shelved 21 times as behavioral-economics)
avg rating 3.85 — 106,293 ratings — published 2009
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Talking to Strangers: What We Should Know About the People We Don't Know Talking to Strangers: What We Should Know About the People We Don't Know (Hardcover)
by (shelved 20 times as behavioral-economics)
avg rating 4.00 — 345,548 ratings — published 2019
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Superforecasting: The Art and Science of Prediction Superforecasting: The Art and Science of Prediction (Hardcover)
by (shelved 20 times as behavioral-economics)
avg rating 4.07 — 23,183 ratings — published 2015
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Hooked: How to Build Habit-Forming Products Hooked: How to Build Habit-Forming Products (Hardcover)
by (shelved 20 times as behavioral-economics)
avg rating 4.12 — 52,441 ratings — published 2013
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The Art of Thinking Clearly The Art of Thinking Clearly (Hardcover)
by (shelved 20 times as behavioral-economics)
avg rating 3.84 — 43,285 ratings — published 2011
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Judgment Under Uncertainty: Heuristics and Biases Judgment Under Uncertainty: Heuristics and Biases (Paperback)
by (shelved 20 times as behavioral-economics)
avg rating 4.18 — 1,522 ratings — published 1982
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The Drunkard's Walk: How Randomness Rules Our Lives The Drunkard's Walk: How Randomness Rules Our Lives (Hardcover)
by (shelved 20 times as behavioral-economics)
avg rating 3.95 — 25,045 ratings — published 2008
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Made to Stick: Why Some Ideas Survive and Others Die Made to Stick: Why Some Ideas Survive and Others Die (Hardcover)
by (shelved 19 times as behavioral-economics)
avg rating 3.98 — 102,107 ratings — published 2006
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Phishing for Phools: The Economics of Manipulation and Deception Phishing for Phools: The Economics of Manipulation and Deception (Hardcover)
by (shelved 18 times as behavioral-economics)
avg rating 3.42 — 2,406 ratings — published 2015
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The Undercover Economist The Undercover Economist (Hardcover)
by (shelved 18 times as behavioral-economics)
avg rating 3.81 — 30,132 ratings — published 2005
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Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones (Kindle Edition)
by (shelved 16 times as behavioral-economics)
avg rating 4.30 — 1,436,251 ratings — published 2018
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The Why Axis: Hidden Motives and The Undiscovered Economics of Everyday Life The Why Axis: Hidden Motives and The Undiscovered Economics of Everyday Life (Kindle Edition)
by (shelved 16 times as behavioral-economics)
avg rating 3.66 — 1,389 ratings — published 2013
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Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts (Hardcover)
by (shelved 15 times as behavioral-economics)
avg rating 3.81 — 25,614 ratings — published 2018
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“Pop quiz: What is the best predictor of the size of a retirement nest egg? What’s that you say, performance? Wrong! I’m sorry but the correct answer was “deferral rate,” but thanks for playing. The way that goals-based investing increases deferral rates (and thus, wallet share) is by couching investment in terms of personal meaning… Rather than speaking in sterile terms that rob wealth of its holistic meaning, use your goals as the benchmark and see how much easier saving becomes.”
― Daniel Crosby, Personal Benchmark: Integrating Behavioral Finance and Investment Management

“Behavioral finance sits at the crossroads of finance, economics, psychology, social psychology, decision-making, science and neurology, to name but a few of the disciplines that make up it’s strange brew.”
― Daniel Crosby, Personal Benchmark: Integrating Behavioral Finance and Investment Management

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