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Consumer Behavior


Consumer Behavior Books

Why We Buy: The Science of Shopping
Predictably Irrational: The Hidden Forces That Shape Our Decisions
Buyology: Truth and Lies About Why We Buy
Influence: The Psychology of Persuasion
Contagious: Why Things Catch On
Nudge: Improving Decisions About Health, Wealth, and Happiness
Decoding the New Consumer Mind: How and Why We Shop and Buy
Decoded: The Science Behind Why We Buy
Hooked: How to Build Habit-Forming Products
The Power of Habit: Why We Do What We Do in Life and Business
Blink: The Power of Thinking Without Thinking
Made to Stick: Why Some Ideas Survive and Others Die
Buying In: The Secret Dialogue Between What We Buy and Who We Are
Misbehaving: The Making of Behavioral Economics
Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing
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Quotes Tagged “Consumer Behavior”

“ The result is a narrowing of cultural imagination, where audiences are trained to expect entertainment that entertains but does not provoke, distracts but does not enlighten. ”
― E. Ravago, Bansang Pinipilas
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“ We navigate life by making decisions that maximize pleasure and/ or minimize pain. ”
― Matt Johnson, Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains
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Videos Tagged “Consumer Behavior”

Mobile Ready Print Symphony
Mobile Ready Print Symphony
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Groups Tagged "Consumer Behavior"

The Modern Marketing Book Club - Marketing, Economics, Consumer Behavior and beyond. All things marketing, business, economics and consumer behavior.
4 members, last active 5 years ago