Best Copywriting Books (33 books)

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1	Scientific Advertising by Claude C. Hopkins 4.06 avg rating — 3,955 ratings score: 682, and 7 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
2	Tested Advertising Methods by John Caples 4.23 avg rating — 1,207 ratings score: 588, and 6 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
3	Copygirl by Anna Mitchael (Goodreads Author) 3.41 avg rating — 1,100 ratings score: 500, and 5 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
4	Breakthrough Advertising by Eugene M. Schwartz 4.54 avg rating — 1,146 ratings score: 383, and 4 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
5	Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone by Drew Eric Whitman 4.35 avg rating — 2,703 ratings score: 382, and 4 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
6	Confessions of an Advertising Man by David Ogilvy really liked it 4.00 avg rating — 6,166 ratings score: 294, and 3 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
7	My Life in Advertising and Scientific Advertising by Claude C. Hopkins 4.24 avg rating — 1,191 ratings score: 293, and 3 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
8	Positioning: The Battle for Your Mind by Al Ries 4.04 avg rating — 18,658 ratings score: 290, and 3 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
9	Ogilvy on Advertising by David Ogilvy 4.15 avg rating — 11,925 ratings score: 286, and 3 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
10	How to Write a Good Advertisement: A Short Course in Copywriting by Victor O. Schwab 4.21 avg rating — 525 ratings score: 277, and 3 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
11	The Robert Collier Letter Book by Robert Collier 4.11 avg rating — 374 ratings score: 269, and 3 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
12	The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters by Joseph Sugarman 4.14 avg rating — 1,616 ratings score: 195, and 2 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
13	The Ultimate Sales Letter: Attract New Customers. Boost Your Sales by Dan S. Kennedy 4.16 avg rating — 1,873 ratings score: 191, and 2 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
14	The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells by Robert W. Bly (Goodreads Author) 3.92 avg rating — 5,974 ratings score: 187, and 2 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
15	Making Ads Pay: Timeless Tips for Successful Copywriting by John Caples 4.33 avg rating — 69 ratings score: 181, and 2 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
16	DotCom Secrets: The Underground Playbook for Growing Your Company Online by Russell Brunson 4.22 avg rating — 6,657 ratings score: 171, and 2 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
17	The Boron Letters by Gary Halbert 4.18 avg rating — 2,296 ratings score: 169, and 2 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
18	Ancient Secrets Of Lead Generation: Your Primitive Business Guide To Better Leads With Less Effort (PrimitiveBusiness.com #1) by Daryl Urbanski (Goodreads Author) 4.03 avg rating — 34 ratings score: 100, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
18	Hey whipple, squeeze this: The classic guide to creating great ads by Luke Sullivan (Goodreads Author) 4.21 avg rating — 5,167 ratings score: 100, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
20	Business Success Secrets, Principles, Formulas & Ethos: Your Primitive Business Guide To Giving Your Business The Greatest Chance Of Success (PrimitiveBusiness.com #2) by Daryl Urbanski (Goodreads Author) 4.16 avg rating — 25 ratings score: 99, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
21	Primitive Business Tools For Success: Checklists, Cheatsheets & How To Use Them (PrimitiveBusiness.com #3) by Daryl Urbanski (Goodreads Author) 4.48 avg rating — 21 ratings score: 98, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
21	Selling the Invisible: A Field Guide to Modern Marketing by Harry Beckwith 3.94 avg rating — 10,060 ratings score: 98, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
23	Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy That Grabs Their Attention and Compels Them to Buy by Maria Veloso 3.81 avg rating — 325 ratings score: 97, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
24	A Kick in the Seat of the Pants: using your explorer, artist, judge, & warrior to be more creative by Roger Von Oech 3.97 avg rating — 230 ratings score: 96, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
25	How to be a copywriter and earn money from home by Len Smith 3.50 avg rating — 2 ratings score: 95, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
26	Hey Whipple, Squeeze This: A Guide to Creating Great Ads by Luke Sullivan (Goodreads Author) 4.21 avg rating — 5,167 ratings score: 90, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
27	The 100 Greatest Advertisements 1852-1958: Who Wrote Them and What They Did by Julian Watkins 3.60 avg rating — 48 ratings score: 84, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
28	Words that Sell by Richard Bayan 4.02 avg rating — 839 ratings score: 83, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
29	All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World by Seth Godin 3.88 avg rating — 16,419 ratings score: 82, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
30	A Whack on the Side of the Head: How You Can Be More Creative by Roger Von Oech 3.95 avg rating — 2,698 ratings score: 81, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
31	The Unpublished David Ogilvy by David Ogilvy 4.15 avg rating — 551 ratings score: 77, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
32	Unleashing the Ideavirus: Stop Marketing AT People! Turn Your Ideas into Epidemics by Helping Your Customers Do the Marketing thing for You. by Seth Godin 3.93 avg rating — 5,965 ratings score: 76, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
33	Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers by Bridget Brennan 3.81 avg rating — 493 ratings score: 75, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars