Goodreads asked S.P. Rowell:

How do you deal with writer’s block?

S.P. Rowell I think once you believe that writer’s block is a thing only then will you need to deal with it. I did have situations whereby I had more than a few conflicting ideas that changed as the books progressed and it was often difficult to decide which direction the story should take. I battled through, resigned that if I had to write all the versions and choose after all were written then so be it but I would at least complete one.

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