Goodreads
Goodreads asked Dev Petty:

What’s your advice for aspiring writers?

Dev Petty Read more than you write. Think more than you read. Follow the conventions until you understand the rules and then you can start breaking the rules.

For picture books, stay short and punchy.

Always ask yourself what your story is about.
(Hint: The answer doesn't have your character's name in it (at least in a picture book))

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