Goodreads asked Susan Reynolds:

Where did you get the idea for your most recent book?

Susan Reynolds I had written two books on neuroscience and how we can apply it in everyday life, and the idea to explore how writers can use the latest neuroscience to benefit their writing became intriguing. Luckily, Writer's Digest loved the idea, and the book will pub October 19, 2015. I'm very proud of the practical applications it includes. I hope many writers will find it inspirational and helpful in developing their craft.

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