“More mature doesn't have to mean more complicated As things progress, don't be afraid to resist bloat. The temptation will be to scale up. But it doesn't have to be that way. Just because something gets older and more mature, doesn't mean it needs to get more complicated. You don't have to become an outer space pen that writes upside down. Sometimes it's ok to just be a pencil. You don't need to be a swiss-army knife. You can just be a screwdriver. You don't need to build a diving watch that's safe at 5,000 meters if your customers are land-lovers who just want to know what the time is.”