“We shall have to stop thinking of technology as something invulnerable that is merely used by humans, and view it as part of a greater cybernetic ecology all around us. The key distinction in an environment is not between ‘natural’ and ‘artificial’, but between semantic and dynamic: intention and behaviour. Biology has already drawn these lines, and through us, it will integrate the inanimate with the animate in information systems, until we no longer see a pertinent difference between the two.”