Caesar Min > Caesar's Quotes

“Life isn't about finding yourself. Life is about creating yourself.”
― George Bernard Shaw

“A life spent making mistakes is not only more honorable, but more useful than a life spent doing nothing.”
― George Bernard Shaw

“Who controls the past controls the future. Who controls the present controls the past.”
― George Orwell, 1984

“There is nothing to writing. All you do is sit down at a typewriter and bleed.”
― Ernest Hemingway

“One way to remember who you are is to remember who your heroes are.”
― Walter Isaacson, Steve Jobs

“If you want to live your life in a creative way, as an artist, you have to not look back too much. You have to be willing to take whatever you’ve done and whoever you were and throw them away. The more the outside world tries to reinforce an image of you, the harder it is to continue to be an artist, which is why a lot of times, artists have to say, “Bye. I have to go. I’m going crazy and I’m getting out of here.” And they go and hibernate somewhere. Maybe later they re-emerge a little differently.”
― Walter Isaacson, Steve Jobs

“If you act like you can do something, then it will work.”
― Walter Isaacson, Steve Jobs

“Picasso had a saying - 'good artists copy, great artists steal' - and we have always been shameless about stealing great ideas.”
― Walter Isaacson, Steve Jobs

“Have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”
― Steve Jobs

“Sometimes life's going to hit you in the head with a brick. Don't lose faith. I'm convinced that the only thing that kept me going was that I loved what I did.”
― Steve Jobs

“The only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle.”
― Steve Jobs

“If you just sit and observe, you will see how restless your mind is. If you try to calm it, it only makes it worse, but over time it does calm, and when it does, there's room to hear more subtle things - that's when your intuition starts to blossom and you start to see things more clearly and be in the present more. Your mind just slows down, and you see a tremendous expanse in the moment. You see so much more than you could see before. It's a discipline; you have to practice it.”
― Walter Isaacson, Steve Jobs

“Throughout his life, Albert Einstein would retain the intuition and the awe of a child. He never lost his sense of wonder at the magic of nature's phenomena-magnetic fields, gravity, inertia, acceleration, light beams-which grown-ups find so commonplace. He retained the ability to hold two thoughts in his mind simultaneously, to be puzzled when they conflicted, and to marvel when he could smell an underlying unity. "People like you and me never grow old," he wrote a friend later in life. "We never cease to stand like curious children before the great mystery into which we were born.”
― Walter Isaacson

“On the day he unveiled the Macintosh, a reporter from Popular Science asked Jobs what type of market research he had done. Jobs responded by scoffing, "Did Alexander Graham Bell do any market research before he invented the telephone?”
― Walter Isaacson, Steve Jobs

“You should never start a company with the goal of getting rich. Your goal should be making something you believe in and making a company that will last.”
― Walter Isaacson, Steve Jobs

“Some people say, "Give the customers what they want." But that's not my approach. Out job is to figure out what they're going to want before they do. I think Henry Ford once said, "If I'd asked customers what they wanted, they would have told me, 'A faster horse!'" People don't know what they want until you show it to them.”
― Walter Isaacson, Steve Jobs

“The older I get, the more I see how much motivations matter. The Zune was crappy because the people at Microsoft don’t really love music or art the way we do. We won because we personally love music.”
― Walter Isaacson, Steve Jobs

“Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”
― Walter Isaacson, Steve Jobs

“So that’s our approach. Very simple, and we’re really shooting for Museum of Modern Art quality. The way we’re running the company, the product design, the advertising, it all comes down to this: Let’s make it simple. Really simple.” Apple’s design mantra would remain the one featured on its first brochure: “Simplicity is the ultimate sophistication.”
― Walter Isaacson, Steve Jobs

“Here's to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They're not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can't do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.”
― Steve Jobs

“Asked about the fact that Apple's iTunes software for Windows computers was extremely popular, Jobs joked, 'It's like giving a glass of ice water to somebody in hell.”
― Walter Isaacson

“I have my own theory about why decline happens at companies like IBM or Microsoft. The company does a great job, innovates and becomes a monopoly or close to it in some field, and then the quality of the product becomes less important. The company starts valuing the great salesmen, because they’re the ones who can move the needle on revenues, not the product engineers and designers. So the salespeople end up running the company.”
― Walter Isaacson, Steve Jobs

“Otherwise, as Dylan says, if you're not busy being born, you're busy dying.”
― Walter Isaacson, Steve Jobs

“The best and most innovative products don't always win...(it's an) aesthetic flaw in how the universe worked”
― Walter Isaacson, Steve Jobs

“Steve Jobs thus became the greatest business executive of our era, the one most certain to be remembered a century from now. History will place him in the pantheon right next to Edison and Ford. More than anyone else of this time, he made products that were completely innovative, combining the power of poetry and processors. With a ferocity that could make working with him as unsettling as it was inspiring, he also built the world's most creative company. And he was able to infuse into its DNA the design sensibilities, perfectionism, and imagination that make it likely to be, even decades from now, the company that thrives best at the intersection of artistry and technology.”
― Walter Isaacson, Steve Jobs

“never let a passion for the perfect take precedence over pragmatism.”
― Walter Isaacson, Steve Jobs

“What drove me? I think most creative people want to express appreciation for being able to take advantage of the work that's been done by others before us. I didn't invent the language or mathematics I use. I make little of my own food, none of my own clothes. Everything I do depends on other members of our species and the shoulders that we stand on. And a lot of us want to contribute something back to our species and to add something to the flow. It's about trying to express something in the only way that most of us know how-because we can't write Bob Dylan songs or Tom Stoppard plays. We try to use the talents we do have to express our deep feelings, to show our appreciation of all the contributions that came before us, and to add something to that flow. That's what has driven me.”
― Walter Isaacson, Steve Jobs

“I want it to be as beautiful as possible, even if it's inside the box. A great carpenter isn't going to use lousy wood for the back of a cabinet, even though nobody's going to see it.”
― Walter Isaacson, Steve Jobs

“i had no idea what i wanted to do with my life and no idea how college was going to help me figure it out.”
― Walter Isaacson, Steve Jobs

“The older I get, the more I see how much motivations matter. The Zune was crappy because the people at Microsoft don't really love music or art the way we do. We won because we personally love music. We made the iPod for ourselves, and when you're doing something for yourself, or your best friend or family, you're not going to cheese out. If you don't love something, you're not going to cheese out. If you don't love something, you're not going to cheese out. If you don't love something, you're not going to go the extra mile, work the extra weekend, challenge the status quo as much.”
― Walter Isaacson, Steve Jobs