Adtech Quotes

“Once you go digging into the actual technical mechanisms by which predictability is calculated, you come to understand that its science is, in fact, anti-scientific, and fatally misnamed: predictability is actually manipulation. A website that tells you that because you liked this book you might also like books by James Clapper or Michael Hayden isn’t offering an educated guess as much as a mechanism of subtle coercion.”
― Edward Snowden, Permanent Record

“And, like so much of capitalist innovation, the glitches and good-enough fixes that adtech promoters assure us are temporary— certain to disappear as technologies realize their full potential— turn out to be enduring features of a future-in-the-making that never arrives at its promised destination.”
― Lee McGuigan, Selling the American People: Advertising, Optimization, and the Origins of Adtech