Book Strategy Quotes

“Your book is a springboard and integral strategic part of your overall game plan. Being an author positions you strongly upon your platform. It is the passport which will start you on your journey to becoming the recognized authority in the niche or space that you work in or aspire to work in.”
― Kytka Hilmar-Jezek, Book Power: A Platform for Writing, Branding, Positioning & Publishing

“Branding ends up being quite a touchy subject for a lot of authors. If you go to a writer’s conference and listen to the talk, you’ll hear a lot of griping about branding, and it’s easy to see why. Most writers pour their heart and soul into developing their characters and story. They work through draft after draft to get those difficult aspects right. By the time they get out into the world, the last thing any writer wants to think about is their branding strategy.”
― Scott Lorenz, Book Title Bible: How to Title Your Christian Book with Faith and Inspiration