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Behavioural Economics Books

Showing 1-50 of 917
Predictably Irrational: The Hidden Forces That Shape Our Decisions Predictably Irrational: The Hidden Forces That Shape Our Decisions (Hardcover)
by (shelved 96 times as behavioural-economics)
avg rating 4.12 — 133,173 ratings — published 2008
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Nudge: Improving Decisions About Health, Wealth, and Happiness Nudge: Improving Decisions About Health, Wealth, and Happiness (Paperback)
by (shelved 80 times as behavioural-economics)
avg rating 3.84 — 96,864 ratings — published 2008
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Thinking, Fast and Slow Thinking, Fast and Slow (Hardcover)
by (shelved 77 times as behavioural-economics)
avg rating 4.16 — 616,586 ratings — published 2011
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Misbehaving: The Making of Behavioral Economics Misbehaving: The Making of Behavioral Economics (Paperback)
by (shelved 61 times as behavioural-economics)
avg rating 4.16 — 24,356 ratings — published 2016
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The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home (Hardcover)
by (shelved 29 times as behavioural-economics)
avg rating 4.03 — 36,017 ratings — published 2010
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Freakonomics: A Rogue Economist Explores the Hidden Side of Everything Freakonomics: A Rogue Economist Explores the Hidden Side of Everything (Hardcover)
by (shelved 28 times as behavioural-economics)
avg rating 4.01 — 911,381 ratings — published 2005
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The Honest Truth About Dishonesty: How We Lie to Everyone - Especially Ourselves The Honest Truth About Dishonesty: How We Lie to Everyone - Especially Ourselves (Hardcover)
by (shelved 26 times as behavioural-economics)
avg rating 3.93 — 17,065 ratings — published 2012
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Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets (Incerto) Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets (Incerto)
by (shelved 24 times as behavioural-economics)
avg rating 4.08 — 73,670 ratings — published 2001
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Influence: The Psychology of Persuasion Influence: The Psychology of Persuasion (Paperback)
by (shelved 23 times as behavioural-economics)
avg rating 4.21 — 184,354 ratings — published 1984
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Outliers: The Story of Success Outliers: The Story of Success (Hardcover)
by (shelved 20 times as behavioural-economics)
avg rating 4.19 — 890,486 ratings — published 2008
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The Undoing Project: A Friendship That Changed Our Minds The Undoing Project: A Friendship That Changed Our Minds (Paperback)
by (shelved 19 times as behavioural-economics)
avg rating 3.99 — 65,368 ratings — published 2016
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Noise: A Flaw in Human Judgment Noise: A Flaw in Human Judgment (Hardcover)
by (shelved 18 times as behavioural-economics)
avg rating 3.67 — 17,282 ratings — published 2021
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Blink: The Power of Thinking Without Thinking Blink: The Power of Thinking Without Thinking (Paperback)
by (shelved 16 times as behavioural-economics)
avg rating 3.96 — 630,995 ratings — published 2005
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Drive: The Surprising Truth About What Motivates Us Drive: The Surprising Truth About What Motivates Us (Hardcover)
by (shelved 16 times as behavioural-economics)
avg rating 3.95 — 127,503 ratings — published 2009
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The Tipping Point: How Little Things Can Make a Big Difference The Tipping Point: How Little Things Can Make a Big Difference (Paperback)
by (shelved 14 times as behavioural-economics)
avg rating 4.01 — 867,834 ratings — published 2000
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The Black Swan: The Impact of the Highly Improbable The Black Swan: The Impact of the Highly Improbable (Hardcover)
by (shelved 13 times as behavioural-economics)
avg rating 3.96 — 124,959 ratings — published 2007
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The Invisible Gorilla: And Other Ways Our Intuitions Deceive Us The Invisible Gorilla: And Other Ways Our Intuitions Deceive Us (Hardcover)
by (shelved 13 times as behavioural-economics)
avg rating 3.91 — 15,027 ratings — published 2010
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The Paradox of Choice: Why More Is Less The Paradox of Choice: Why More Is Less (Paperback)
by (shelved 13 times as behavioural-economics)
avg rating 3.83 — 37,540 ratings — published 2004
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Sway: The Irresistible Pull of Irrational Behavior Sway: The Irresistible Pull of Irrational Behavior (Hardcover)
by (shelved 13 times as behavioural-economics)
avg rating 3.78 — 19,816 ratings — published 2008
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Scarcity: Why Having Too Little Means So Much Scarcity: Why Having Too Little Means So Much (Hardcover)
by (shelved 12 times as behavioural-economics)
avg rating 3.94 — 7,740 ratings — published 2013
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Dollars and Sense: How We Misthink Money and How to Spend Smarter Dollars and Sense: How We Misthink Money and How to Spend Smarter (ebook)
by (shelved 11 times as behavioural-economics)
avg rating 3.78 — 5,921 ratings — published 2017
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SuperFreakonomics: Global Cooling, Patriotic Prostitutes And Why Suicide Bombers Should Buy Life Insurance SuperFreakonomics: Global Cooling, Patriotic Prostitutes And Why Suicide Bombers Should Buy Life Insurance (Hardcover)
by (shelved 11 times as behavioural-economics)
avg rating 4.00 — 135,191 ratings — published 2009
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Think Like a Freak Think Like a Freak (Kindle Edition)
by (shelved 10 times as behavioural-economics)
avg rating 3.86 — 56,932 ratings — published 2014
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The Power of Habit: Why We Do What We Do in Life and Business The Power of Habit: Why We Do What We Do in Life and Business (Hardcover)
by (shelved 10 times as behavioural-economics)
avg rating 4.13 — 577,047 ratings — published 2012
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Irrational Exuberance Irrational Exuberance (Paperback)
by (shelved 10 times as behavioural-economics)
avg rating 3.98 — 8,609 ratings — published 2000
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Animal Spirits: How Human Psychology Drives the Economy, and Why It Matters for Global Capitalism Animal Spirits: How Human Psychology Drives the Economy, and Why It Matters for Global Capitalism (Hardcover)
by (shelved 10 times as behavioural-economics)
avg rating 3.77 — 5,222 ratings — published 2008
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Switch: How to Change Things When Change Is Hard Switch: How to Change Things When Change Is Hard (Hardcover)
by (shelved 10 times as behavioural-economics)
avg rating 4.03 — 55,820 ratings — published 2010
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How We Decide How We Decide (Hardcover)
by (shelved 9 times as behavioural-economics)
avg rating 3.85 — 41,847 ratings — published 2009
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Stumbling on Happiness Stumbling on Happiness (Paperback)
by (shelved 9 times as behavioural-economics)
avg rating 3.82 — 64,342 ratings — published 2006
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The Choice Factory: 25 behavioural biases that influence what we buy The Choice Factory: 25 behavioural biases that influence what we buy (Paperback)
by (shelved 8 times as behavioural-economics)
avg rating 4.08 — 1,663 ratings — published 2018
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Contagious: Why Things Catch On Contagious: Why Things Catch On (Hardcover)
by (shelved 8 times as behavioural-economics)
avg rating 3.98 — 34,130 ratings — published 2013
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Phishing for Phools: The Economics of Manipulation and Deception Phishing for Phools: The Economics of Manipulation and Deception (Hardcover)
by (shelved 8 times as behavioural-economics)
avg rating 3.43 — 2,404 ratings — published 2015
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Made to Stick: Why Some Ideas Survive and Others Die Made to Stick: Why Some Ideas Survive and Others Die (Hardcover)
by (shelved 8 times as behavioural-economics)
avg rating 3.98 — 101,620 ratings — published 2006
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The Psychology of Money: Timeless Lessons on Wealth, Greed, and Happiness The Psychology of Money: Timeless Lessons on Wealth, Greed, and Happiness (Paperback)
by (shelved 7 times as behavioural-economics)
avg rating 4.27 — 364,378 ratings — published 2020
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Never Split the Difference: Negotiating as if Your Life Depended on It Never Split the Difference: Negotiating as if Your Life Depended on It (Paperback)
by (shelved 7 times as behavioural-economics)
avg rating 4.33 — 227,202 ratings — published 2016
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Hooked: How to Build Habit-Forming Products Hooked: How to Build Habit-Forming Products (Hardcover)
by (shelved 7 times as behavioural-economics)
avg rating 4.12 — 52,012 ratings — published 2013
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Pre-Suasion: A Revolutionary Way to Influence and Persuade Pre-Suasion: A Revolutionary Way to Influence and Persuade (Hardcover)
by (shelved 7 times as behavioural-economics)
avg rating 4.00 — 10,868 ratings — published 2016
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The Why Axis: Hidden Motives and The Undiscovered Economics of Everyday Life The Why Axis: Hidden Motives and The Undiscovered Economics of Everyday Life (Kindle Edition)
by (shelved 6 times as behavioural-economics)
avg rating 3.66 — 1,387 ratings — published 2013
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Talking to Strangers: What We Should Know About the People We Don't Know Talking to Strangers: What We Should Know About the People We Don't Know (Hardcover)
by (shelved 6 times as behavioural-economics)
avg rating 4.00 — 344,488 ratings — published 2019
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Advances in Behavioral Finance (Volume 1) (The Roundtable series in behavioral economics) Advances in Behavioral Finance (Volume 1) (The Roundtable series in behavioral economics)
by (shelved 6 times as behavioural-economics)
avg rating 4.09 — 66 ratings — published 1993
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Payoff: The Hidden Logic That Shapes Our Motivations (TED Books) Payoff: The Hidden Logic That Shapes Our Motivations (TED Books)
by (shelved 6 times as behavioural-economics)
avg rating 3.70 — 5,627 ratings — published 2016
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Flow: The Psychology of Optimal Experience Flow: The Psychology of Optimal Experience (Paperback)
by (shelved 6 times as behavioural-economics)
avg rating 4.10 — 91,449 ratings — published 1990
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Priceless: The Myth of Fair Value (and How to Take Advantage of It) Priceless: The Myth of Fair Value (and How to Take Advantage of It)
by (shelved 6 times as behavioural-economics)
avg rating 3.82 — 1,980 ratings — published 2010
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Poor Economics: A Radical Rethinking of the Way to Fight Global Poverty Poor Economics: A Radical Rethinking of the Way to Fight Global Poverty (Hardcover)
by (shelved 6 times as behavioural-economics)
avg rating 4.27 — 25,176 ratings — published 2011
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The Art of Choosing The Art of Choosing (Hardcover)
by (shelved 6 times as behavioural-economics)
avg rating 3.83 — 6,825 ratings — published 1989
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The Logic of Life: The Rational Economics of an Irrational World The Logic of Life: The Rational Economics of an Irrational World (Hardcover)
by (shelved 6 times as behavioural-economics)
avg rating 3.81 — 5,856 ratings — published 2008
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Micromotives and Macrobehavior Micromotives and Macrobehavior (Paperback)
by (shelved 5 times as behavioural-economics)
avg rating 3.99 — 1,195 ratings — published 1978
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Designing for Behavior Change: Applying Psychology and Behavioral Economics Designing for Behavior Change: Applying Psychology and Behavioral Economics (Paperback)
by (shelved 5 times as behavioural-economics)
avg rating 4.09 — 422 ratings — published 2013
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How Change Happens How Change Happens (Hardcover)
by (shelved 5 times as behavioural-economics)
avg rating 3.13 — 203 ratings — published
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Decoded: The Science Behind Why We Buy Decoded: The Science Behind Why We Buy (Kindle Edition)
by (shelved 5 times as behavioural-economics)
avg rating 4.17 — 1,307 ratings — published 2013
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Dharmendra Rai
“If you are not perceived as unique & useful your potential will always be a cup half full”
Dharmendra Rai , Corporate Invisible Selling Behavioural Economics & More

Dharmendra Rai
“Here is my practical definition of the availability heuristic
Whatever is easily available to the brain is taken as true or the only one or the best or the most significant or the most frequent et al”
Dharmendra Rai , Corporate Invisible Selling Behavioural Economics & More

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