Marketing Books

Showing 1-50 of 15,856
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk (Paperback)
by (shelved 1056 times as marketing)
avg rating 4.05 — 22,636 ratings — published 1993
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Blink: The Power of Thinking Without Thinking Blink: The Power of Thinking Without Thinking (Paperback)
by (shelved 985 times as marketing)
avg rating 3.96 — 628,154 ratings — published 2005
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Contagious: Why Things Catch On Contagious: Why Things Catch On (Hardcover)
by (shelved 936 times as marketing)
avg rating 3.98 — 33,818 ratings — published 2013
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This is Marketing: You Can't Be Seen Until You Learn To See This is Marketing: You Can't Be Seen Until You Learn To See (Kindle Edition)
by (shelved 919 times as marketing)
avg rating 3.92 — 18,104 ratings — published 2018
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Purple Cow: Transform Your Business by Being Remarkable Purple Cow: Transform Your Business by Being Remarkable (Hardcover)
by (shelved 885 times as marketing)
avg rating 3.78 — 56,454 ratings — published
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Building a StoryBrand: Clarify Your Message So Customers Will Listen Building a StoryBrand: Clarify Your Message So Customers Will Listen (Hardcover)
by (shelved 837 times as marketing)
avg rating 4.26 — 27,250 ratings — published 2017
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Positioning: The Battle for Your Mind Positioning: The Battle for Your Mind (Paperback)
by (shelved 835 times as marketing)
avg rating 4.04 — 18,612 ratings — published 1980
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Influence: The Psychology of Persuasion Influence: The Psychology of Persuasion (Paperback)
by (shelved 801 times as marketing)
avg rating 4.21 — 181,901 ratings — published 1984
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Made to Stick: Why Some Ideas Survive and Others Die Made to Stick: Why Some Ideas Survive and Others Die (Hardcover)
by (shelved 676 times as marketing)
avg rating 3.98 — 100,901 ratings — published 2006
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Permission Marketing: Turning Strangers into Friends and Friends into Customers Permission Marketing: Turning Strangers into Friends and Friends into Customers (Hardcover)
by (shelved 635 times as marketing)
avg rating 3.91 — 14,837 ratings — published 2014
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The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd (Kindle Edition)
by (shelved 621 times as marketing)
avg rating 4.32 — 11,025 ratings — published 2016
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Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers (Paperback)
by (shelved 618 times as marketing)
avg rating 4.02 — 31,826 ratings — published 2002
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Ogilvy on Advertising Ogilvy on Advertising (Paperback)
by (shelved 584 times as marketing)
avg rating 4.15 — 11,874 ratings — published 1983
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All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World (Hardcover)
by (shelved 582 times as marketing)
avg rating 3.88 — 16,392 ratings — published 2005
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Hooked: How to Build Habit-Forming Products Hooked: How to Build Habit-Forming Products (Hardcover)
by (shelved 466 times as marketing)
avg rating 4.12 — 51,296 ratings — published 2013
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Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising (ebook)
by (shelved 439 times as marketing)
avg rating 3.77 — 11,171 ratings — published
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (Hardcover)
by (shelved 433 times as marketing)
avg rating 4.01 — 89,995 ratings — published 2005
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The Tipping Point: How Little Things Can Make a Big Difference The Tipping Point: How Little Things Can Make a Big Difference (Paperback)
by (shelved 409 times as marketing)
avg rating 4.01 — 863,694 ratings — published 2000
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Marketing Management Marketing Management (Hardcover)
by (shelved 404 times as marketing)
avg rating 4.06 — 6,029 ratings — published 1967
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Buyology: Truth and Lies About Why We Buy Buyology: Truth and Lies About Why We Buy (Hardcover)
by (shelved 380 times as marketing)
avg rating 3.76 — 14,434 ratings — published 2008
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Tribes: We Need You to Lead Us Tribes: We Need You to Lead Us (Hardcover)
by (shelved 357 times as marketing)
avg rating 3.80 — 42,572 ratings — published 2008
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Scientific Advertising Scientific Advertising (Paperback)
by (shelved 347 times as marketing)
avg rating 4.06 — 3,922 ratings — published 1923
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Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World (Hardcover)
by (shelved 333 times as marketing)
avg rating 3.95 — 9,206 ratings — published 2013
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How Brands Grow: What Marketers Don't Know How Brands Grow: What Marketers Don't Know (Hardcover)
by (shelved 317 times as marketing)
avg rating 4.15 — 3,958 ratings — published 2010
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Traction: A Startup Guide to Getting Customers Traction: A Startup Guide to Getting Customers (Hardcover)
by (shelved 306 times as marketing)
avg rating 4.11 — 9,866 ratings — published 2014
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DotCom Secrets: The Underground Playbook for Growing Your Company Online DotCom Secrets: The Underground Playbook for Growing Your Company Online (Kindle Edition)
by (shelved 295 times as marketing)
avg rating 4.22 — 6,627 ratings — published 2011
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Principles of Marketing Principles of Marketing (Hardcover)
by (shelved 282 times as marketing)
avg rating 4.09 — 3,114 ratings — published 1980
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Breakthrough Advertising Breakthrough Advertising (Hardcover)
by (shelved 279 times as marketing)
avg rating 4.54 — 1,135 ratings — published 1966
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Confessions of an Advertising Man Confessions of an Advertising Man (Paperback)
by (shelved 268 times as marketing)
avg rating 4.00 — 6,150 ratings — published 1963
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Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content (Kindle Edition)
by (shelved 264 times as marketing)
avg rating 3.97 — 6,411 ratings — published 2014
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Selling the Invisible: A Field Guide to Modern Marketing Selling the Invisible: A Field Guide to Modern Marketing (Hardcover)
by (shelved 264 times as marketing)
avg rating 3.94 — 10,053 ratings — published 1997
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Marketing 4.0: Moving from Traditional to Digital Marketing 4.0: Moving from Traditional to Digital (Kindle Edition)
by (shelved 255 times as marketing)
avg rating 4.06 — 3,411 ratings — published 2016
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Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It (Kindle Edition)
by (shelved 247 times as marketing)
avg rating 4.24 — 4,226 ratings — published
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Trust Me, I'm Lying: Confessions of a Media Manipulator Trust Me, I'm Lying: Confessions of a Media Manipulator (Hardcover)
by (shelved 242 times as marketing)
avg rating 3.85 — 12,443 ratings — published 2012
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Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business (Paperback)
by (shelved 235 times as marketing)
avg rating 3.92 — 6,689 ratings — published 1984
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Start with Why: How Great Leaders Inspire Everyone to Take Action Start with Why: How Great Leaders Inspire Everyone to Take Action (Hardcover)
by (shelved 232 times as marketing)
avg rating 4.09 — 277,397 ratings — published 2009
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$100M Offers: How To Make Offers So Good People Feel Stupid Saying No $100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Kindle Edition)
by (shelved 230 times as marketing)
avg rating 4.55 — 18,614 ratings — published 2021
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Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success (Hardcover)
by (shelved 229 times as marketing)
avg rating 4.11 — 5,552 ratings — published 2017
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Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less (Hardcover)
by (shelved 215 times as marketing)
avg rating 3.96 — 1,335 ratings — published 2013
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Predictably Irrational: The Hidden Forces That Shape Our Decisions Predictably Irrational: The Hidden Forces That Shape Our Decisions (Hardcover)
by (shelved 214 times as marketing)
avg rating 4.12 — 132,547 ratings — published 2008
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Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business (Kindle Edition)
by (shelved 207 times as marketing)
avg rating 4.23 — 3,013 ratings — published 2020
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Alchemy: The Surprising Power of Ideas That Don't Make Sense Alchemy: The Surprising Power of Ideas That Don't Make Sense (Paperback)
by (shelved 207 times as marketing)
avg rating 4.20 — 9,507 ratings — published 2019
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The Long Tail: Why the Future of Business is Selling Less of More The Long Tail: Why the Future of Business is Selling Less of More (Paperback)
by (shelved 192 times as marketing)
avg rating 3.83 — 30,145 ratings — published 2006
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The Brand Gap The Brand Gap (Paperback)
by (shelved 184 times as marketing)
avg rating 3.98 — 5,704 ratings — published 2003
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The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand (Hardcover)
by (shelved 182 times as marketing)
avg rating 3.88 — 3,885 ratings — published 1998
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They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer (Hardcover)
by (shelved 168 times as marketing)
avg rating 4.21 — 1,988 ratings — published 2019
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Linchpin: Are You Indispensable? Linchpin: Are You Indispensable? (Hardcover)
by (shelved 161 times as marketing)
avg rating 3.83 — 46,655 ratings — published 2010
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Naomi Wolf
“Sadly, the signals that allow men and women to find the partners who most please them are scrambled by the sexual insecurity initiated by beauty thinking. A woman who is self-conscious can't relax to let her sensuality come into play. If she is hungry she will be tense. If she is "done up" she will be on the alert for her reflection in his eyes. If she is ashamed of her body, its movement will be stilled. If she does not feel entitled to claim attention, she will not demand that airspace to shine in. If his field of vision has been boxed in by "beauty"--a box continually shrinking--he simply will not see her, his real love, standing right before him.”
Naomi Wolf, The Beauty Myth: How Images of Beauty Are Used Against Women

Naomi Wolf
“Beauty provokes harassment, the law says, but it looks through men's eyes when deciding what provokes it.”
Naomi Wolf, The Beauty Myth: How Images of Beauty Are Used Against Women

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