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Publicidad Books
Showing 1-50 of 258
El libro rojo de la publicidad
by (shelved 8 times as publicidad)
avg rating 3.65 — 353 ratings — published 1998
Strategic Thinking for Advertising Creatives (Paperback)
by (shelved 5 times as publicidad)
avg rating 4.10 — 60 ratings — published 2013
Confessions of an Advertising Man (Paperback)
by (shelved 4 times as publicidad)
avg rating 4.00 — 6,199 ratings — published 1963
The Advertising Concept Book (Paperback)
by (shelved 3 times as publicidad)
avg rating 4.33 — 860 ratings — published 2008
Tapas de publicidad: introducción y fundamentos (Paperback)
by (shelved 3 times as publicidad)
avg rating 3.77 — 22 ratings — published
Ways of Seeing (Paperback)
by (shelved 3 times as publicidad)
avg rating 3.95 — 461,173 ratings — published 1972
Purple Cow: Transform Your Business by Being Remarkable (Hardcover)
by (shelved 2 times as publicidad)
avg rating 3.78 — 57,228 ratings — published 2003
Tú puedes (Spanish Edition)
by (shelved 2 times as publicidad)
avg rating 2.60 — 10 ratings — published 2011
The Creative Act: A Way of Being (Hardcover)
by (shelved 2 times as publicidad)
avg rating 3.94 — 102,520 ratings — published 2023
Hey Whipple, Squeeze This: A Guide to Creating Great Ads (Paperback)
by (shelved 2 times as publicidad)
avg rating 4.21 — 5,190 ratings — published 1998
El universo publicitario.: Una historia global de la publicidad (Spanish Edition)
by (shelved 2 times as publicidad)
avg rating 0.0 — 0 ratings — published
Thinking, Fast and Slow (Hardcover)
by (shelved 2 times as publicidad)
avg rating 4.16 — 621,231 ratings — published 2011
Steal Like an Artist: 10 Things Nobody Told You About Being Creative (Paperback)
by (shelved 2 times as publicidad)
avg rating 3.97 — 356,194 ratings — published 2012
Adland: A Global History of Advertising (Hardcover)
by (shelved 2 times as publicidad)
avg rating 3.75 — 323 ratings — published 2007
Contagious: Why Things Catch On (Hardcover)
by (shelved 2 times as publicidad)
avg rating 3.98 — 34,392 ratings — published 2013
Creatividad en marketing directo (Paperback)
by (shelved 2 times as publicidad)
avg rating 4.00 — 8 ratings — published 1997
It's Not How Good You Are, It's How Good You Want To Be (Paperback)
by (shelved 2 times as publicidad)
avg rating 3.62 — 18,520 ratings — published 2003
Lovemarks The Future Beyond Brands (Hardcover)
by (shelved 2 times as publicidad)
avg rating 3.86 — 1,498 ratings — published 2004
Creativity: A Short and Cheerful Guide (Hardcover)
by (shelved 1 time as publicidad)
avg rating 3.88 — 10,119 ratings — published 2020
Marketing 6.0: The Future Is Immersive (Hardcover)
by (shelved 1 time as publicidad)
avg rating 3.67 — 288 ratings — published 2023
Ten Deadly Marketing Sins: Signs and Solutions (Hardcover)
by (shelved 1 time as publicidad)
avg rating 3.81 — 730 ratings — published 2000
Decoding Logos: From Logo Design to Branding (Paperback)
by (shelved 1 time as publicidad)
avg rating 3.60 — 5 ratings — published
Confesiones de un publicitario (Paperback)
by (shelved 1 time as publicidad)
avg rating 0.0 — 0 ratings — published
Nobody's Perfect: Bill Bernbach and the Golden Age of Advertising (Paperback)
by (shelved 1 time as publicidad)
avg rating 3.84 — 32 ratings — published 2009
The Anxious Generation: How the Great Rewiring of Childhood Caused an Epidemic of Mental Illness (Hardcover)
by (shelved 1 time as publicidad)
avg rating 4.29 — 225,779 ratings — published 2024
NO trabajes en creatividad: Guía para sobrevivir en agencias de publicidad (Paperback)
by (shelved 1 time as publicidad)
avg rating 3.57 — 7 ratings — published
Curso de Copywriting: Transforma tus palabras en ventas con formulas, principios psicológicos e inteligencia artificial (Paperback)
by (shelved 1 time as publicidad)
avg rating 5.00 — 1 rating — published
Breakthrough Advertising (Hardcover)
by (shelved 1 time as publicidad)
avg rating 4.55 — 1,174 ratings — published 1966
El juego en escena: Carteles para una función (Hardcover)
by (shelved 1 time as publicidad)
avg rating 4.50 — 2 ratings — published
Diagonal Manhattan (edició en català)
by (shelved 1 time as publicidad)
avg rating 3.61 — 767 ratings — published
How not to Plan: 66 ways to screw it up (Kindle Edition)
by (shelved 1 time as publicidad)
avg rating 4.43 — 417 ratings — published
Mid-Century Ads: Advertising from the Mad Men Era (Hardcover)
by (shelved 1 time as publicidad)
avg rating 4.20 — 149 ratings — published 2011
De-Positioning: The Secret Brand Strategy for Creating Competitive Advantage (Paperback)
by (shelved 1 time as publicidad)
avg rating 3.95 — 19 ratings — published
Obvious Adams: The Story of a Successful Business Man (Paperback)
by (shelved 1 time as publicidad)
avg rating 4.07 — 1,848 ratings — published 1916
99 francs (Paperback)
by (shelved 1 time as publicidad)
avg rating 3.52 — 17,723 ratings — published 2000
PENSAR MEJOR CON IA: Manual de IA aplicada a Marketing y Planificación (Spanish Edition)
by (shelved 1 time as publicidad)
avg rating 0.0 — 0 ratings — published
Poder, ideología y propaganda en la ficción distópica (Paperback)
by (shelved 1 time as publicidad)
avg rating 3.00 — 1 rating — published
Advertising Creative: Strategy, Copy, and Design (Paperback)
by (shelved 1 time as publicidad)
avg rating 3.73 — 44 ratings — published 2009
Guerra y Propaganda en el siglo XXI.: Nuevos mensajes, viejas guerras. (Paperback)
by (shelved 1 time as publicidad)
avg rating 0.0 — 0 ratings — published
Branding de comunidades. Marcas y colectivos de consumo (Manuales) (Spanish Edition)
by (shelved 1 time as publicidad)
avg rating 3.50 — 2 ratings — published
Cine, literatura y propaganda: De Los santos inocentes a El día de la bestia (Serie "Investigación y ensayo") (Spanish Edition)
by (shelved 1 time as publicidad)
avg rating 0.0 — 0 ratings — published
Géneros narrativos audiovisuales en publicidad (Paperback)
by (shelved 1 time as publicidad)
avg rating 0.0 — 0 ratings — published
Mecanismos propagandísticos del engaño: Pautas para el análisis de la mentira en la propaganda y la desinformación a partir de la teoría de Guy Durandin (Paperback)
by (shelved 1 time as publicidad)
avg rating 0.0 — 0 ratings — published
Cine y Capitalismo (Paperback)
by (shelved 1 time as publicidad)
avg rating 4.00 — 1 rating — published
Análisis del mensaje publicitario (Paperback)
by (shelved 1 time as publicidad)
avg rating 0.0 — 0 ratings — published
In nomine patri y otros cuentos (Biblioteca de Autores Contemporáneos. Serie Narrativa) (Spanish Edition)
by (shelved 1 time as publicidad)
avg rating 0.0 — 0 ratings — published
Quién vigila a los vigilantes: Superhéroes, justicieros e ideologías políticas (Paperback)
by (shelved 1 time as publicidad)
avg rating 2.33 — 3 ratings — published
Propaganda fotográfica: La imagen al servicio del poder (Paperback)
by (shelved 1 time as publicidad)
avg rating 1.00 — 1 rating — published
“Loïc Wacquant ha sugerido recientemente que "la vorágine securitaria es a la criminalidad lo que la pornografía es a las relaciones amorosas", ya que ignora totalmente las causas y el significado de su objeto ostensible y reduce su tratamiento a una simple adopción de "posturas" seleccionadas exclusivamente por su espectacularidad. Pero también porque se la exhibe públicamente no por ella misma, sino por la propia publicidad en sí. La exhibición pública condensa la atención en "los reincidentes, los mendigos molestos, los refugiados nómadas, los inmigrantes pendientes de expulsión, las prostitutas de las aceras y otros tipos de marginados sociales que ensucian las calles de las metrópolis para disgusto de la 'gente decente'. Es con ese fin con el que se escenifica una batalla contra el crimen en forma de un "excitante espectáculo burocrático-mediático". [...] el peso de la delincuencia con respecto a otros temas de preocupación pública tiende a medirse -al igual que el de todos los demás objetos de atención pública- en función de la extensión y la intensidad de la publicidad que se le dedica, más que por sus cualidades intrínsecas.”
― Liquid Fear
― Liquid Fear
“No hago publicidad, nunca lo haré. Todo mi conjunto de obras prospera a pesar de la absoluta ausencia de publicidad. Escribo en silencio, publico en silencio, continúo la lucha en silencio, en silencio y solo. No tengo una industria que me respalde; todo lo que tengo es mi sueño: el sueño de un mundo indiviso.”
― Tum Dunya Tek Millet: Greatest Country on Earth is Earth
― Tum Dunya Tek Millet: Greatest Country on Earth is Earth
