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New to Social Media? > Ideal reader AKA Target Market

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message 1: by Tasha (new)

Tasha Turner (tashaturner) Can you tell me who your ideal reader is? Gender/age/education/marital status/the yes of jobs they have/what they do for leisure/what they worry about?

How did you figure it out?

Do you know who are the 5 bestselling trad authors in your genre?

Do you know who are the 5 top selling indie authors in your genre?

How many books a month do you read in your genre?


message 2: by DL (new)

DL (dlgardner) | 40 comments Mod
Those are hard questions, Tasha. I'm going to have to think about that. (Not a lot of time to answer at the moment.)


message 3: by Tasha (new)

Tasha Turner (tashaturner) Yeah my clients complain about that all the time. o_o


message 4: by Ann (new)

Ann Anderson (annanderson) Do I need to think about that if I have an agent? She's been guiding me re marketing issues.


message 5: by Tasha (last edited Jun 23, 2013 10:19AM) (new)

Tasha Turner (tashaturner) It's a good idea to know this stuff. You might ask your agent who your ideal reader is. Think about a worst case scenario your agent gets hit by a bus - where does this leave you?

March 2012 I was hit by an 18-wheel truck and for 5+ weeks I was pretty unavailable to clients while in the hospital and in-patient rehab. i was in outpatient rehab 5 days a week for another 3+ months. Its left me with what may be permanent brain damage. Some of my clients have stuck with me, some haven't. I'm not able to work as many hours or think on my feet the way I used to.

Knowing your ideal reader impacts your blogging, how you use social media, possibly how you write (how much swearing, sex, violence, abuse, smoking, etc. is appropriate). It's about more than just "marketing". It makes you a better reader and helps you build better relationships with your fan base if you are using social media.


message 6: by Ann (new)

Ann Anderson (annanderson) Thanks for the explanation, Tasha, and best wishes for a full recovery.


message 7: by Tasha (new)

Tasha Turner (tashaturner) Thanks I've come further than they expected I ever would and I'm still alive both positives :D


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