Chris Kjesbu

“She smiled. “A little, maybe. But not much. The army is the big target. And the easy target. Because the army is boring. The Marines aren’t.” “You think?” “Come on,” she said. “We’re glamorous. We have a great dress uniform. We do great close-order drill. We do great funerals. You know why we do all that? Because Marines are very good at PR. And we get good advice. Our consultants are better than yours, basically. That’s what I’m saying. That’s what it comes down to. So you’ll lose a lot, and we’ll lose a little.”
― Lee Child, The Affair