Joao

“gamification – to be truly motivating – should provide the four drives that this gives us. RAMP:  Relatedness, Autonomy, Mastery, Purpose”
― Andrzej Marczewski, Gamification: A Simple Introduction

“Beyond annoying our audience by trying to sound smart, we run the risk of making our audience feel dumb. In either case, this is not a good user experience for our audience. Avoid”
― Cole Nussbaumer Knaflic, Storytelling with Data: A Data Visualization Guide for Business Professionals

“La narration interactive est l’art de raconter des histoires qui incorporent des formes d’interactions technologiques, sociales ou collaboratives pour proposer des contenus adaptés aux nouveaux modes de consommation du public.”
― Benjamin Hoguet, La narration réinventée: La guide de la création interactive et transmedia

“The design of everyday things is in great danger of becoming the design of superfluous, overloaded, unnecessary things.”
― Donald A. Norman, The Design of Everyday Things