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Brent
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“Heuristics also have a measurement or value associated with them—the duration for an animation or the red-green-blue values for an onscreen color, but there isn’t a similar “arrow of improvement” that always points the same way. Unlike evaluating algorithms, heuristics are harder to nail down. For instance, how quickly should a scrolling list glide to a stop after you’ve flicked it? We always made demos to evaluate the possibilities.”
― Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
― Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
“Truly amazing, what people can get used to, as long as there are a few compensations.”
― The Handmaid’s Tale
― The Handmaid’s Tale
“We used the word “heuristics” to describe aspects of software development that tip toward the liberal arts. Its counterpart, “algorithms,” was its alter ego on the technical side. Heuristics and algorithms are like two sides of the same coin. Both are specific procedures for making software do what it does: taking input, applying an operation, and producing output. Yet each had a different purpose.”
― Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
― Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
“I am just as far away from Alice with an I.Q. of 185 as I was when I had an I.Q. of 70. And this time we both know it.”
― Flowers for Algernon
― Flowers for Algernon
“it’s crucial to make the right call about whether to use an algorithm or a heuristic in a specific situation. This is why the Google experiment with forty-one shades of blue seems so foreign to me, accustomed as I am to the Apple approach. Google used an A/B test to make a color choice. It used a single predetermined value criterion and defined it like so: The best shade of blue is the one that people clicked most often in the test. This is an algorithm.”
― Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
― Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
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Brent’s 2025 Year in Books
Take a look at Brent’s Year in Books, including some fun facts about their reading.
197 books
|
40 friends
75 books
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20 friends
418 books
|
52 friends
40 books
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244 friends
62 books
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32 friends
0 books
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7 friends
19 books
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20 friends
6 books
|
4 friends
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