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Bill Baerg

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Bill’s Quotes

“In my experience, committees can criticize, but they cannot create. ‘Search the parks in all your cities You’ll find no statues of committees.”
― David Ogilvy, Ogilvy on Advertising

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“Where people aren’t having any fun, they seldom produce good work.”
― David Ogilvy, Confessions of an Advertising Man

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“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.”
― David Ogilvy

tags: 2fresh, advertising, david-ogilvy

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“Hard work never killed a man. Men die of boredom, psychological conflict, and disease. They do not die of hard work.”
― David Ogilvy

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“If each of us hires people who are smaller than we are, we shall become a company of dwarfs. But if each of us hires people who are bigger than we are, we shall become a company of giants.”
― David Ogilvy, Ogilvy on Advertising

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