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The Structure of ...
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The Blind Side
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R.R. Banks
“A few minutes later, I see headlights coming around the bend and feel my balls tighten instantly in response. He's here. Shit.”
R.R. Banks, Accidentally Married

Walter Isaacson
“The relationship lurched up and down for five years. Redse hated living in his sparsely furnished Woodside house. Jobs had hired a hip young couple, who had once worked at Chez Panisse, as housekeepers and vegetarian cooks, and they made her feel like an interloper. She would occasionally move out to an apartment of her own in Palo Alto, especially after one of her torrential arguments with Jobs. “Neglect is a form of abuse,” she once scrawled on the wall of the hallway to their bedroom. She was entranced by him, but she was also baffled by how uncaring he could be. She would later recall how incredibly painful it was to be in love with someone so self-centered. Caring deeply about someone who seemed incapable of caring was a particular kind of hell that she wouldn’t wish on anyone, she said.”
Walter Isaacson, Steve Jobs

Walter Isaacson
“By 1996 Apple’s share of the market had fallen to 4% from a high of 16% in the late 1980s. Michael Spindler, the German-born chief of Apple’s European operations who had replaced Sculley as CEO in 1993, tried to sell the company to Sun, IBM, and Hewlett-Packard. That failed, and he was ousted in February 1996 and replaced by Gil Amelio, a research engineer who was CEO of National Semiconductor. During his first year the company lost $1 billion, and the stock price, which had been $70 in 1991, fell to $14, even as the tech bubble was pushing other stocks into the stratosphere.”
Walter Isaacson, Steve Jobs

K.L. Randis
“I nodded. I didn’t belong to any clubs or sports. The little time I did have—not occupied with home life—I worked to make money or study. Sure, it was going to help when I applied for college but I felt like I was missing out on something. I never got a chance to do something because I wanted to. I did things because I had to. Without thinking twice about it, I ripped the flyer off the bulletin and stuffed it into my book bag.”
K.L. Randis, Spilled Milk

Walter Isaacson
“Why do we assume that simple is good? Because with physical products, we have to feel we can dominate them. As you bring order to complexity, you find a way to make the product defer to you. Simplicity isn’t just a visual style. It’s not just minimalism or the absence of clutter. It involves digging through the depth of the complexity. To be truly simple, you have to go really deep. For example, to have no screws on something, you can end up having a product that is so convoluted and so complex. The better way is to go deeper with the simplicity, to understand everything about it and how it’s manufactured. You have to deeply understand the essence of a product in order to be able to get rid of the parts that are not essential.”
Walter Isaacson, Steve Jobs

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