Donna Snow

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“Research from Pennsylvania State University and the Queensland University of Technology shows that more than 80% of searches are informational in nature, and only about 10% of searches are navigational or transactional.3”
― Eric Enge, The Art of SEO: Mastering Search Engine Optimization

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“on average about 7,500 searches are performed every single second of every day.1”
― Eric Enge, The Art of SEO: Mastering Search Engine Optimization

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“In March 2015, eMarketer published a study showing that mobile advertising spend continues to increase at the expense of desktop advertising, and projects that by 2019, mobile ad spending will rise to $65.87 billion, or 72.2% of total U.S. digital advertising spend.”
― Eric Enge, The Art of SEO: Mastering Search Engine Optimization

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“users have grown to expect that the responses to their search queries will be returned in less than one second.”
― Eric Enge, The Art of SEO: Mastering Search Engine Optimization

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“having a business’s website content appear prominently in the search engines when people are looking for the service, product, or resource that business provides is critical to its survival.”
― Eric Enge, The Art of SEO: Mastering Search Engine Optimization

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