Donna Snow

“In March 2015, eMarketer published a study showing that mobile advertising spend continues to increase at the expense of desktop advertising, and projects that by 2019, mobile ad spending will rise to $65.87 billion, or 72.2% of total U.S. digital advertising spend.”
― Eric Enge, The Art of SEO: Mastering Search Engine Optimization

“A user can also depersonalize search results by performing her search query, and then appending &pws=0 to the end of the search page URL and reloading the page. Note, this works only if she has turned off Google Instant (Google’s feature of showing results instantly as the user types).”
― Eric Enge, The Art of SEO: Mastering Search Engine Optimization

“users have grown to expect that the responses to their search queries will be returned in less than one second.”
― Eric Enge, The Art of SEO: Mastering Search Engine Optimization

“Research from Pennsylvania State University and the Queensland University of Technology shows that more than 80% of searches are informational in nature, and only about 10% of searches are navigational or transactional.3”
― Eric Enge, The Art of SEO: Mastering Search Engine Optimization