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“I insist on a lot of time being spent, almost every day, to just sit and think. That is very uncommon in American business. I read and think. So I do more reading and thinking, and make less impulse decisions than most people in business. I do it because I like this kind of life.”
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“A reliable way to make people believe in falsehoods is frequent repetition, because familiarity is not easily distinguished from truth. Authoritarian institutions and marketers have always known this fact.”
― Thinking, Fast and Slow
― Thinking, Fast and Slow
“If you care about being thought credible and intelligent, do not use complex language where simpler language will do.”
― Thinking, Fast and Slow
― Thinking, Fast and Slow
Ajay’s 2025 Year in Books
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