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Ricardo Calva
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Ricardo Calva

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Ricardo’s favorite books

Purple Cow by Seth Godin On Becoming a Person by Carl R. Rogers The Long Tail by Chris Anderson Man's Search for Meaning by Viktor E. Frankl Customer Centricity by Peter Fader Belonging to the Brand by Mark W. Schaefer
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Ricardo is Currently Reading

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Ricardo Calva is currently reading
by Tim Harford (Goodreads Author)
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Dec 27, 2024 07:04AM
The Da Vinci Code
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by Dan Brown (Goodreads Author)
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Dec 05, 2024 09:48PM
Course Creation S...
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Nov 26, 2024 08:57PM
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Ricardo’s Notes & Highlights

Book cover for This Is Marketing: You Can't Be Seen Until You Learn to See
This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin
1 note & 7 highlights
Because marketing has been done to us for so long, we take it for granted.
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87303 Goodreads Choice Awards Book Club — 17268 members — last activity Oct 26, 2025 12:00PM
You just found the Official unofficial Goodreads Choice Awards Book Club. We will read the Goodreads Choice Awards winning books throughout the year b ...more

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