Josh Twist

“Hard work is a prison sentence only if it does not have meaning.”
― Malcolm Gladwell

“It was tricky to navigate this uncharted terrain with undefined customers, but we were lucky to sell to a segment that hadn't been defined up front. There was no obvious way to target this underserved market, but we met this challenge by going very broad.”
― Mikkel Svane, Startupland: How Three Guys Risked Everything to Turn an Idea into a Global Business

“They have a national policy where they have no ability grouping until the age of ten.” Denmark waits to make selection decisions until maturity differences by age have evened out.”
― Malcolm Gladwell, Outliers: The Story of Success

“sometimes what you need is a new market, not a new product,”
― Alistair Croll, Lean Analytics: Use Data to Build a Better Startup Faster